Regional Sales Manager, Interior Solutions & Edgeband

AWD online; North East; On-site; GBP 38,000 - 52,000; Full time

Job summary

AWD Online is seeking an experienced Area Sales Manager to lead a regional portfolio of interior solutions customers, covering North East England and Scotland. You will promote premium edgeband, acrylic surfaces and tambour storage systems to furniture manufacturers and end users.

You will spend part of your time managing existing accounts and the majority of your time prospecting and developing new business opportunities.

Qualifications

• Proven sales experience in interior furniture components.
• Strong knowledge of decorative boards and distribution channels.
• Experience selling premium products to SMEs.
• Confident presenting product quality, benefits and features.
• Strong relationship-building with regular customer-facing sales experience.
• Familiar with strategic sales plans, CRM systems and sales pipelines.

Responsibilities

• Manage Customer Accounts: Maintain and develop an established portfolio across North East England and Scotland.
• Develop New Business: Identify, prospect and convert new sales opportunities within interior furniture components market.
• Promote Product Solutions: Present premium edgeband, acrylic surfaces and tambour storage systems.
• Build Customer Relationships: Develop strong working relationships with furniture manufacturers, SMEs, distributors and users of decorative boards.
• Use CRM Systems: Record customer activity, competitor insight, sales opportunities and follow-up actions.
• Monitor Market Trends: Keep up to date with market developments, customer requirements and competitor activity.
• Support Sales Planning: Work with strategic sales plans to grow territory performance and maximise business opportunities.
• Represent the Organisation: Act as a professional field-based representative for the interior solutions division.

Skills

Sales experience

Relationship-building

CRM systems

Strategic sales planning

Territory management

Independent worker

Networking

Industry contacts

Tools

CRM software

MS Office

Job description

AWD Online is seeking an experienced Area Sales Manager to lead a regional portfolio of interior solutions customers, covering North East England and Scotland. You will promote premium edgeband, acrylic surfaces and tambour storage systems to furniture manufacturers and end users.

You will spend part of your time managing existing accounts and the majority of your time prospecting and developing new business opportunities.