Regional Sales Manager

NMS Recruit Ltd; Sheffield; On-site; GBP 40,000 - 70,000; Full time

Job summary

A recruitment agency is seeking a Regional Sales Manager for North Midlands and South Yorkshire. The role involves leading field sales teams, developing sales strategies, and managing performance. Ideal candidates will have over 2 years of experience in B2C sales, with a hands-on approach to leadership. Competitive salary and benefits included, along with genuine career progression opportunities.

Benefits

£3,000 Car Allowance

Uncapped Commission

25 Days Annual Leave

Private Medical & Dental Cover

Company Pension Contribution

Qualifications

• At least 2 years' experience managing field sales teams in a B2C setting.
• Proven success in door-to-door residential sales.
• Commercially sharp with data analysis skills.
• People-focused leader with hands-on approach.
• Full UK driving licence and access to a vehicle.

Responsibilities

• Lead and coach a field sales team in B2C residential sales.
• Develop sales strategies based on local conditions.
• Analyse data to optimise territory performance.
• Deliver structured onboarding and training for new starters.

Skills

Field sales management

Customer acquisition

Data analysis

Leadership

CRM tools

Job description

Overview

Regional Sales Manager - North Midlands & South Yorkshire

£40,000 + £3,000 Car Allowance + Uncapped Commission (OTE £70K+) + Bonus & Benefits. We are on the hunt for a strategic and ambitious Regional Sales Manager to take charge of field sales operations across the North Midlands, South Yorkshire and surrounding areas. This role is about inspiring, coaching, and leading a team of Field Sales Executives to deliver exceptional results in a fast-paced and competitive B2C market.

Responsibilities

• Leadership & Team Management – Build a culture of positivity, accountability, and customer-first thinking. Lead, coach, and motivate a field sales team focused on B2C residential sales. Support your team with hands-on involvement in the field, coaching, shadowing, and structured performance reviews. Run regular team huddles, training sessions, and one-to-ones to ensure ongoing growth and development. Apply sound employee relations knowledge to ensure fair and consistent HR practices within the team.
• Sales Strategy & Territory Planning – Develop and execute sales strategies tailored to local demographics and market conditions. Analyse sales data and community readiness to optimise territory deployment. Identify underperforming zones and implement corrective action to boost performance. Drive customer additions in line with business targets and regional growth expectations.
• Performance & Data Analysis – Take full ownership of KPIs including conversions, pipeline value, and productivity. Use CRM and territory planning tools to monitor activity and make data-led decisions. Provide detailed performance insights with recommendations to senior management.
• Training & People Development – Deliver structured onboarding and training for new starters. Coach underperformers and mentor high-potential talent into leadership roles. Foster a results-driven, collaborative sales culture that thrives on teamwork and accountability.

The Candidate

• At least 2 years' experience managing field sales teams in a B2C setting (telecoms, broadband, energy, or utilities preferred).
• Proven success in door-to-door residential sales with strong customer acquisition expertise.
• Commercially sharp, with the ability to analyse data and adapt strategy accordingly.
• A people-focused leader with a hands-on, lead-by-example approach.
• Confident with CRM and territory planning tools.
• Full UK driving licence, access to a vehicle and business insurance.

Rewards

• £40,000 Base Salary
• £3,000 Car Allowance
• Uncapped Commission - realistic OTE £70K+
• Performance-related Bonus Scheme
• 25 Days Annual Leave + Bank Holidays + Birthday Off
• Private Medical & Dental Cover
• Company Pension Contribution
• Business Laptop, Tablet & Mobile
• Mileage Paid
• Genuine Career Progression & Development Opportunities

Important Information

We endeavour to process your personal data in a fair and transparent manner. In applying for this role, NMS Recruit will be acting within your interest and will contact you in relation to the role, either by email, phone or text message. For more information see our website. It is important you are aware of your individual rights and the provisions the company has put in place to protect your data. If you would like further information on the policy or GDPR please get in touch with us.