Regional Sales Manager

Corecruitment; Richmond; On-site; GBP 29,000 - 35,000; Full time

Job summary

A prominent brewery in England is seeking a Regional Sales Manager to drive growth in the On-Trade sector. This field-based role involves maintaining client relationships, securing new accounts, and executing strategic sales plans. Ideal candidates will have some sales experience, a passion for beer, and excellent communication skills. The position offers a competitive salary along with bonus potential and opportunities for career progression.

Benefits

Competitive salary with bonus potential

Autonomy and ownership of a key region

Career progression opportunities

Qualifications

• Experience in sales, especially in the on-trade sector.
• Passion for beer and strong interpersonal skills.
• Ability to influence key decision-makers.

Responsibilities

• Develop and execute a strategic sales plan.
• Identify and secure new accounts.
• Maintain relationships with existing clients.
• Monitor market trends and competitor activity.
• Coordinate with the national sales team and marketing.

Skills

Sales experience

Relationship building

Negotiation skills

Commercial acumen

Communication skills

Job description

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Regional Sales Manager – Leading Northern Brewery – Yorkshire – Up to £35,000 plus package

I am excited to be working with a well established brewery in the North of England. This business has a strong reputation for fantastic products, a range of consist NPD and listings amongst national on trade and retail. This brand is ever growing and so is the team!

We are looking for a regional sales manager to drive growth across the On-Trade. This role will require managing a pipeline of prospects, working with existing accounts across the beer sector and managing relationships with key individuals – not to mention the excitement of new business.

This role is a field based role so expect to be out and about visiting some of your favourite establishments in the region.

What they offer:

• A competitive salary with bonus potential
• Autonomy and ownership of a key region in our growth strategy
• Career progression in a dynamic, mission-driven company

Regional Sales Manager Key Responsibilities:

• Develop and execute a strategic sales plan to increase distribution and grow sales volume On-Trade sector.
• Identify and secure new accounts within IFT and multiples, with a strong focus on expanding into untapped venues.
• Build and maintain strong relationships with existing clients, ensuring excellent service and consistent growth.
• Stay up-to-date on market trends, competitor activity, and consumer preferences within the low & no alcohol category.
• Work closely with the national sales team, marketing, and distribution partners to ensure smooth execution of initiatives and promotional campaigns.
• Track sales performance and provide regular updates, insights, and recommendations to senior management.

The ideal Regional Sales Manager candidate:

• A junior role requiring some experience in sales with a strong understanding of the regional on trade, especially amongst IFT and independent sites.
• Passion and drive for beer along with an enthusiastic personality and excellent relationship building.
• Strong commercial acumen with the ability to negotiate deals and win new business.
• Excellent verbal and written communication skills, with the ability to influence key decision-makers.

If you are interested in having a chat about this role, please forward updated CV’s to Mark at COREcruitment / Markcorecruitment

COREcruitment are experts in recruiting for Hospitality, Catering, Leisure, Retail, FM, Property and Construction sectors. We currently have over 1350 live roles across the UK, Middle East, Europe, Africa, North & Central America and South East Asia.
To view other great opportunities please check out our website corecruitment or call us for a confidential chat about upcoming opportunities. Likewise, if you are looking to recruit then we would love to hear from you.
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