Regional Sales Manager

LG Engineering Solutions; Birmingham; Hybrid; GBP 59,000 - 72,000; Full time

Benefits offered by this job

Company car

Private healthcare

33 days’ annual leave

Job summary

LG Engineering Solutions is seeking a Regional Sales Manager to drive growth in the North West or Midlands. You will develop sales across your region, win new business and expand key accounts while working remotely and traveling to meet customers.

Reporting to the Commercial Director, you will build strategic plans, negotiate terms and implement product solutions. The role offers up to £65,000 base plus commission and a company bonus, plus a company car, private healthcare and 33 days’ annual

Qualifications

• Proven experience in B2B sales in high-value industrial vehicles.
• Track record of winning new business and growing accounts.
• Experience selling technical, engineered or capital equipment.
• Ability to negotiate with senior decision-makers and manage the sales cycle.
• Excellent communication, presentation and relationship-building skills.

Responsibilities

• Develop and execute regional sales plans to maximise revenue.
• Identify and win new business opportunities across the region.
• Grow relationships with existing key accounts and negotiate deals.
• Collaborate with internal teams to ensure customer satisfaction and delivery.
• Monitor market activity and competitors to inform strategy.

Job description

Regional Sales Manager

Location: Regional (North West) or (Midlands)

Salary: Up to £65,000 basic + commission + company bonus

Benefits: Company car, private healthcare and 33 days’ annual leave

Are you an ambitious sales professional with a strong track record in business development and key account management? Are you looking for an opportunity where you can make a real commercial impact today, with a clear pathway into senior leadership in the future?

We are working in partnership with a well-established, internationally backed manufacturer within the commercial vehicle sector to recruit a Regional Sales Manager as part of its ongoing growth strategy.

With a substantial UK manufacturing operation, a strong existing customer base and the backing of a major European group, the business is investing in its future and looking to strengthen its sales capability to capture new opportunities and develop long‑term customer relationships.

This is an excellent opportunity for a commercially driven Regional Sales Manager who wants to combine new business development with strategic account management while building towards a future senior leadership position, with full product training and coaching.

The Role

Reporting directly to the Commercial Director, you will take responsibility for developing sales across your designated region, winning new business and maximising opportunities within established customer accounts.

Working remotely and travelling regularly to meet customers, you will play a key role in driving revenue growth, strengthening market presence and contributing to the wider commercial strategy.

• Identifying, developing and securing new business opportunities across your region.
• Managing and growing relationships with existing key accounts.
• Developing strategic sales plans to maximise revenue and market share.
• Building strong relationships with customers, decision‑makers and commercial stakeholders.
• Understanding customer requirements and presenting tailored product and service solutions.
• Negotiating commercial agreements and managing the sales process from initial enquiry through to completion.
• Monitoring market activity, competitor developments and emerging business opportunities.
• Working closely with internal teams to ensure excellent customer service and delivery.
• Achieving agreed sales targets and contributing to the overall growth strategy.

About You

We are looking for a proactive, commercially minded sales professional who can balance the drive to win new business with the ability to build lasting customer relationships.

• Proven experience in a B2B sales, business development or regional sales role with commercial vehicles or similar high value industrial vehicles.
• A strong track record of winning new business and developing existing accounts.
• Experience selling technical, engineered or capital equipment products.
• The ability to build relationships with senior decision‑makers and negotiate commercial agreements.
• Strong commercial awareness and a results‑driven approach.
• Excellent communication, presentation and relationship‑building skills.
• The ability to work autonomously, manage your own diary and travel regularly throughout your region.
• A full UK driving licence.

Experience within commercial vehicles, tanker manufacturing, transport equipment, specialist vehicles or a related engineering/manufacturing environment would be advantageous.