Regional Sales Development Manager UK

Fairygodboss; Staines-upon-Thames; On-site; GBP 50,000 - 70,000; Full time

Job summary

Fairygodboss is seeking a Regional Sales Development Manager for the UK and South Africa to lead a team of Sales Representatives in generating new business opportunities. Your role includes managing lead processes, collaborating with senior sales leadership, and driving pipeline growth.

The ideal candidate will have 2-3 years of management experience in sales, a strong understanding of CRM systems like Salesforce.com, and the ability to engage with senior leadership. The role offers the chance to make a significant impact within a global organization.

Qualifications

• At least 2–3 years of management experience, preferably in Sales.
• Experience in prospecting leads within a CRM environment.
• Comfortable with senior leaders and C-Suite contacts.

Responsibilities

• Manage a team of Sales Development Representatives to generate business opportunities.
• Collaborate with Sales VPs and maintain CRM accuracy.
• Support skill development and manage inbound lead processes.

Skills

Team leadership

Sales management

CRM management

Digital communication

Commercial awareness

Pipeline growth

Tools

Salesforce.com

Job description

Regional Sales Development Manager - UKI & South Africa

Department: Sales
Reports to: Vice President of Business Development
Location: Staines, UK

ADP is a global NASDAQ listed organisation providing cloud‑based Human Capital Management (HCM) solutions that unite HR, payroll, talent, time, tax and benefits administration. ADP is a leader in business outsourcing services, analytics and compliance expertise, transforming human resources from a back‑office function to a strategic business advantage.

Awards and Recognition: ADP is a Gartner Leader in payroll BPO, a NelsonHall Leader in payroll services, and is recognised on several diversity and employee satisfaction rankings.

Responsibilities

• Work closely with the UK Business Unit, managing and leading a team of 9+ Sales Development Representatives (SDR) and Lead Development Representatives (LDR) to generate new business opportunities.
• Own all lead‑management processes within the territory and drive the success of the team, ensuring a high‑quality, healthy pipeline of opportunities delivered to field partners.

What you will do

• Support and coach the UKIS&A Sales Development team covering Enterprise and Mid‑Market sectors, leveraging research and qualification techniques.
• Act as a true leader, facilitating continuous improvement and development for high performance and engagement.
• Motivate and guide the team to achieve overall goals and drive transformations to align behaviors with business objectives.
• Use all available means to support the team in producing a regular flow of qualified, sales‑ready opportunities.
• Collaborate closely with the UK Business Unit, Sales VPs, Managers and other departments.
• Ensure the Sales Development process is followed correctly, maintain CRM accuracy, and report directly to the Vice President.
• Manage inbound lead processes, validate and allocate leads, and control lead flow.
• Organise regular meetings, provide feedback, conduct performance appraisals, and support skill development.
• Handle escalations, participate in recruiting and onboarding, and maintain administrative needs for the team.
• Own SDR and LDR processes, keep workflows and knowledge content updated, and lead innovation projects for pipeline growth.

Who you are as a professional

• At least 2–3 years of management experience, preferably in Sales or Sales Development roles.
• Target‑driven with experience in prospecting, leads and opportunities within a CRM environment (Salesforce.com desirable).
• Comfortable building professional relationships and engaging with senior leaders and C‑Suite contacts.
• Entrepreneurial by nature with a passion for pipeline growth and associate development.
• Knowledgeable in digital communication tools such as social media, video or phone selling, and email marketing.
• Strong business acumen, commercial awareness, and an articulate business communicator.

Who you are as a person

• Ambitious, self‑starter with high quality standards and the ability to over‑achieve.
• Owner mentality, entrepreneurial, and resourceful in all situations.
• Calm, flexible, and solution‑oriented.
• Enthusiastic with a clear desire to progress within our world‑leading company.
• Research‑savvy and knowledgeable about ADP and its offerings.
• Strong prioritisation skills, adherence to standards, and an understanding of the importance of process.

What we might be interested in hearing from you

• How you manage a sales team and develop skills and performance.
• Your experience managing difficult situations or colleagues.
• Examples of critical problem‑solving.
• Use of social media and digital tools in outbound sales.
• Building and maintaining internal relationships to gain buy‑in.
• Your strengths as a leader and how they deliver results.
• Understanding of ADP's values and alignment with your professional style.

Diversity, Equity, Inclusion & Equal Employment Opportunity

ADP affirms that inequality is detrimental to our associates, clients and the communities we serve. We are committed to equal employment opportunities for all, regardless of protected characteristics, and support an inclusive workplace where associates excel based on merit, qualifications, experience and job performance.

Ethics at ADP

ADP has a proud history of conducting business with the highest ethical standards and full compliance with all applicable laws. We expect our people to uphold our values with the highest integrity and to behave in a manner that fosters an honest and respectful workplace.