Regional Marketing Business Manager

Seagate; United Kingdom; Remote; GBP 70,000 - 90,000; Full time

Job summary

A leading technology company is seeking a Channel Marketing Manager to develop and manage business plans across its portfolio. You will refine marketing strategies, conduct market research, and collaborate with sales teams to improve product positioning and customer engagement. Ideal candidates have over 8 years of experience in channel marketing, a bachelor's degree, and strong analytical skills.

Qualifications

• 8+ years of experience in distribution or channel marketing roles.
• Prior experience in data storage or a similar technology industry.
• Experience developing analysis and strategies that drive business growth.

Responsibilities

• Develop and manage business plan across the portfolio within the Distribution Channel.
• Align with the market segment on channel revenue, margin, share objectives.
• Monitor and analyze market dynamics to develop POV on TAM.

Skills

Stakeholder management

Analytical mindset

Cross-functional collaboration

Education

Bachelor’s degree in business, marketing, or related field

Job description

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Please note:For this role we are only accepting candidates that are currenty located in the United Kingdom, or have the right to remain in the United Kingdom currently and do not need visa support from Seagate either now, or in the future.

The Edge Datacenter Marketing group is responsible for enabling a successful Go-To-Market motion, with key focus placed on customer acquisition, revenue growth, and profitability across the entire portfolio. This team works cross-functionally to define both current and future business strategies, setting the direction for market leadership across all Edge Datacenter verticals.

The Global Distribution Marketing team owns the 4Ps—Product, Price, Placement, and Promotion—for Seagate’s distribution and downstream partner businesses. This team plays a pivotal role in driving business strategy and execution across Seagate’s broad portfolio of internal and external hard drives and SSDs. With a focus on maximizing market reach and partner engagement, the team works closely with sales, finance, and other marketing teams to ensure alignment across the channel ecosystem.

About the role - you will:

Develop and manage business plan across the portfolio within the Distribution Channel

Strategy Development: Develop and refine long-term marketing strategies to drive growth and market penetration.

Market sizing: Monitor and analyze market dynamics to develop POV on TAM.

Business planning: Align with the market segment on channel/ route revenue, margin, share objectives.

Analytics and Reporting: Track and analyze campaign performance, providing insights and recommendations for improvement.

Develop product requirements funnel to Segment Market teams and coordinate product’s launch in line with Segment Strategy

Market Research: Conduct market research to understand customer needs and competitive landscape. Build and maintain strategic partnerships with ecosystem players.

Product Launches: Plan and execute product launches, including go-to-market strategies. Ensure alignment with sales, brand marketing, & segment marketing

Customer Feedback: Collect and analyze customer feedback to improve products and marketing strategies.

Align with sales & rev ops on optimized placement and allocation of products

Positioning: Identify routes / partners to position product assortment to maximize ROI – Net New business growth

Messaging: Work with segment marketing to develop go to market approach leveraging local knowledge of Seagate strengths vs competitors.

Develop ideal pricing models & strategic positioning that delivers maximum GM$

Collaborate with finance: Recommend best course of action to pricing on where to attack and with which products based on feedback from the field

Market Trends: Monitor market trends and consumer behavior to inform pricing decisions.

Data Analysis: Analyze marketing data to measure the effectiveness of campaigns and strategies.

Promote the Seagate Portfolio value proposition

Seagate point of view: Present to customers and strategic partners our vision of the market along with how Seagate products will solve challenges within the tech ecosystem.

Content Strategy: Create a content strategy that addresses portfolio value and aligns with overall marketing goals and engages the target audience.

Promotional Programs: MDF management, channel marketing activities, strategic partner promotions.

About you:

• Bachelor’s degree in business, marketing, or a related field
• 8+ years of experience in distribution or channel marketing roles, with demonstrated experience developing analysis and strategies that drive business growth
• Prior experience in data storage or a similar technology industry
• Must have the right to live and work in the country where the role is posted and you do not need sponsership now, or in the future.

Your experience includes:

• Excellent stakeholder management and cross-functional collaboration skills
• Strong analytical mindset with experience measuring business & programs effectiveness

Location:

Please note: For this role we are only accepting candidates that are currenty located in the United Kingdom, or have the right to remain in the United Kingdom currently and do not need visa support from Seagate either now, or in the future.

Remote, or Seagate office within the EMEA region

Location: Remote United Kingdom, Amsterdam, Netherlands, Dubai United Arab Emirates, Dublin, Ireland, Marlow United Kingdom, Munich, Germany, Poland, Remote Belgium, Remote Czech Republic, Remote Finland, Remote Germany, Remote Greece, Remote Italy, Remote Northern Ireland, Remote Poland, Remote Portugal, Remote Republic of Ireland, Remote Romania, Remote Scotland, Remote South Africa, Remote Spain, Remote Sweden, Remote Switzerland, Remote United Arab Emirates, Springtown, United Kingdom
Travel: Up to 25%