Regional Customer Relationship Manager

Integrated Care System; Reading; On-site; GBP 30,000 - 45,000; Full time

Job summary

A leading healthcare provider is seeking a Regional Customer Relationship Manager to enhance occupancy in care homes. The ideal candidate will have a strong sales background, excellent communication skills, and the ability to engage the local community effectively. This role offers a competitive salary, commission opportunities, and professional development within a supportive team environment.

Benefits

Competitive commission structure

Access to retail and leisure discounts

Wellbeing support and the Best Doctors Service

Opportunities for career development

Qualifications

• Proven sales and marketing experience, preferably in healthcare.
• Self-motivated and target-driven.
• Confident user of Microsoft Office.

Responsibilities

• Manage enquiries to improve conversion rates and achieve occupancy targets.
• Engage with potential residents and their families.
• Support marketing initiatives to drive inquiries.

Skills

Communication

Networking

Sales

Marketing

Interpersonal skills

Data analysis

Education

Sales and Marketing experience

Tools

Salesforce

Microsoft Office

Job description

Barchester Healthcare is an industry-leading care provider in the UK, known for its exceptional quality of care. The company is currently seeking a Regional Customer Relationship Manager to join its team and support the region in increasing occupancy for its first-class care homes.

Main duties of the job

The Regional Customer Relationship Manager will be responsible for managing enquiries, improving conversion rates, and achieving occupancy targets. They will have excellent communication skills, the ability to network within the local community, and experience in sales and marketing, preferably in the healthcare sector. The successful candidate will represent Barchester in a friendly and professional manner, engage with residents and relatives, respond to sales enquiries, and actively generate leads.

About us

Barchester Healthcare is an industry-leading care provider in the UK, holding some of the best quality ratings of any large care home provider. The company is dedicated to ensuring that its team are respected and their contribution valued, offering progression opportunities and a supportive work environment.

Job responsibilities

Barchester is recruiting a Regional Customer Relationship Manager to join one of our divisions. We are looking for a professional sales professional who will support this region to increase occupancy. This is an opportunity to work alongside an exceptional management team to ensure the success of first-class care homes in the region. REWARDS PACKAGE: Attractive salary, alongside a competitive commission structure. Access to retail and leisure discounts. Wellbeing support and the Best Doctors Service. Opportunities for career development within a supportive team.

RESPONSIBILITIES:

• Managing enquiries to improve conversion rates and achieve occupancy targets
• Excellent communication skills and networking within the local community to raise the profile of the home and generate enquiries
• Supporting marketing activities to generate enquiries, drive conversion rates, and increase occupancy
• Identifying opportunities to improve sales and marketing performance

NEED TO HAVE:

• Proven sales and marketing experience, preferably in healthcare (not essential)
• Ability to analyze data on Salesforce or similar CRM
• Self-motivated and target-driven
• Interpersonal and professional qualities
• Confident user of Microsoft Office (Excel, PowerPoint)
• Full UK driving licence

NEED TO DO:

• Represent Barchester and our homes professionally and friendly
• Manage all sales activities for the home
• Engage with potential residents via phone and tours
• Engage with residents and relatives to understand their needs
• Respond to sales enquiries and generate leads
• Maintain contacts database

Person Specification

Qualifications

• Proven sales and marketing experience, preferably in healthcare
• Ability to analyze data on CRM systems
• Self-motivated and target-driven
• Interpersonal and professional qualities
• Confident Microsoft Office user
• Full UK driving license

Disclosure and Barring Service Check

This post is subject to the Rehabilitation of Offenders Act (Exceptions Order) 1975. A DBS check will be required.

Salary expectations will be discussed at the interview stage.