Regional Brand Manager - Remote

Sitka Inc.; Livingston; Hybrid; GBP 60,000 - 90,000; Full time

Job summary

Gore is seeking a Brand Manager to lead UK vascular product marketing and customer engagement. You will develop and execute strategies across product, marketing, and education, supporting lifecycle management and revenue growth in collaboration with Sales, Product, and Marketing teams.

The role emphasizes local adaptation of global programs, KOL relationships, and compliant HCP education, with travel up to 50%. This is a remote UK position across the Vascular portfolio.

Qualifications

• Minimum 3 years’ proven success in a Product Manager role.
• Solid understanding of the implantable medical device market; vascular market knowledge preferred.
• Ability to build and maintain strong relationships with clinical customers, especially Key Opinion Leaders (KOLs).
• Proven ability to prioritize, plan, influence, and collaborate effectively across functions.
• Skilled in reading and interpreting scientific and clinical publications/data.
• Strong communication, organizational, and interpersonal abilities; effective team player.
• Ability to travel up to 50%
• High ethical standards and strict adherence to compliance.

Responsibilities

• Analyze local market dynamics, competition, and unmet customer needs to inform regional opportunities and product pipeline.
• Adapt global/regional programs into local marketing and educational strategies; execute tactical marketing activities and plans.
• Train and educate sales teams on using and promoting marketing tools and tactics.
• Build relationships and advocacy with Key Opinion Leaders (KOLs) at the local level.
• Lead the planning and execution of compliant HCP education programs, managing content and faculty engagement end‑to‑end, translating strategy into high‑quality, non‑promotional medical education.
• Manage local marketing budgets; define and monitor KPIs to measure ROI and effectiveness.
• Support bids and tenders with the Provider Sales & Marketing team; ensure alignment with regional pricing guidelines.
• Develop deep knowledge of the Aortic/Peripheral Product Portfolio; provide product and clinical training to customers, partners, and internal teams.
• Support regional product lifecycle management with local insights and execution.
• Drive local go-to-market plans and launches aligned with regional strategies, considering regulatory, pricing, and market requirements.

Skills

Product Manager experience

KOL relationship building

Cross-functional collaboration

Reading and interpreting data/publica

Willingness to travel

Job description

We are looking for a Brand Manager to join our Vascular Team in UK. In this role, you will be responsible for developing and executing the product, marketing, and customer engagement strategies in UK to support our Vascular Product Portfolio (Aortic/Peripheral), ensuring effective product life cycle management & revenue growth in partnership with other key functions in our Sales, Product, and Marketing organization.

This is a remote position, and you canworkfromhomein most locations within UK.

Responsibilities

• Analyze local market dynamics, competition, and unmet customer needs to inform regional opportunities and product pipeline
• Adapt global/regional programs into local marketing and educational strategies; execute tactical marketing activities and plans
• Train and educate sales teams on using and promoting marketing tools and tactics
• Build relationships and advocacy with Key Opinion Leaders (KOLs) at the local level
• Lead the planning and execution of compliant HCP education programs, managing content and faculty engagement end‑to‑end, translating strategy into high‑quality, non‑promotional medical education
• Manage local marketing budgets; define and monitor KPIs to measure ROI and effectiveness
• Support bids and tenders with the Provider Sales & Marketing team; ensure alignment with regional pricing guidelines
• Develop deep knowledge of the Aortic/Peripheral Product Portfolio; provide product and clinical training to customers, partners, and internal teams
• Support regional product lifecycle management with local insights and execution
• Drive local go-to-market plans and launches aligned with regional strategies, considering regulatory, pricing, and market requirements

Required Qualifications

• Minimum 3 years’ proven success in a Product Manager role
• Solid understanding of the implantable medical device market; vascular market knowledge preferred
• Ability to build and maintain strong relationships with clinical customers, especially Key Opinion Leaders (KOLs)
• Proven ability to prioritize, plan, influence, and collaborate effectively across functions
• Skilled in reading and interpreting scientific and clinical publications/data
• Strong communication, organizational, and interpersonal abilities; effective team player
• Ability to travel up to 50%
• High ethical standards and strict adherence to compliance

Desired Qualifications

• Sales experience is a plus
• Knowledge of the Vascular market and products, as well as existing KOL relationships

For over 65 years, Gore has improved lives through discovery, product innovation and rewarding careers for Associates. We push the boundaries of what's possible — not just through our products and technologies but also through individual growth and development.

We believe in the strength of a diverse and inclusive workplace. With diverse perspectives, ideas and experiences, we uncover new possibilities and make a greater impact in the world. Our Associates build on a rich history of innovation, upholding Gore’s values and supporting an inclusive work environment where we treat each other and our external partners with fairness, dignity and respect.

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