Red Bull Student Marketeer - Edinburgh Napier University

Red Bull; City of Edinburgh; On-site; GBP 20,000 - 30,000; Part time

Job summary

An established industry player is looking for enthusiastic Student Marketeers to drive brand engagement on university campuses. This role offers a unique opportunity to represent a dynamic brand, engage with peers, and create unforgettable experiences through product sampling and events. You'll be responsible for developing tailored marketing strategies, building relationships, and leveraging social media to enhance brand visibility. If you're a university student who thrives in a creative environment and values flexibility, this is the perfect opportunity to gain hands-on experience while making a real impact.

Qualifications

• University student with a passion for brand engagement and sales.
• Ability to build relationships and network effectively.

Responsibilities

• Act as a brand ambassador, engaging consumers and increasing brand awareness.
• Build relationships with local sales managers to enhance visibility.

Skills

Brand Ambassadorship

Sales Relationship Building

Social Media Engagement

Event Coordination

Education

University Student

Job description

Our Red Bull Student Marketeers are part of the most dynamic and empowered brand and product ambassador program in the world.

They understand Red Bull’s target group and are responsible for driving the brand image and product understanding on their campus and in their region. The goal of the Student Marketeer program is to reach new consumers, excite university students, increase sales, and manage the Red Bull brand at their campus. This includes direct contact with consumers and customers, inviting product trial, and working at Red Bull events to ensure an unforgettable brand experience for consumers. Student Marketeers value flexibility over a 9 to 5 job and love to work in a creative working atmosphere.

All the responsibilities we'll trust you with:

1. BE A BRAND & PRODUCT AMBASSADOR
   • Live and breathe the brand personality traits and company values, representing the brand in a premium way through everyday interactions with consumers or customers.
   • Grow the user base by inviting positive trial and awareness of Red Bull through product sampling at the right place and right time, competently answering any questions from consumers.
   • Build and execute a tailored and innovative campus plan that engages students and brings the brand to life at university.
   • Create a strong network, establishing and maintaining relationships with key local individuals.
   • Drive brand engagement on your social media handles via authentic content.
   • Work at Red Bull and supported events to help ensure an unforgettable brand experience for consumers.
2. BE A SALES EXPERT
   • Build relationships with local sales account managers and ensure Red Bull is available and visible in outlets.
   • Collaborate with sales to open new distribution points for Red Bull within your university campus and beyond.
   • Leverage relevant assets from the world of Red Bull to keep Red Bull top of mind in sales accounts.
   • Ensure perfect execution of defined store standards.
3. EXECUTIONAL EXCELLENCE
   • Deliver executional excellence and show love for the details in all areas of your role.
   • Share ideas and collaborate with the team through regular face-to-face and online interactions.
   • Plan & report your activities via the dedicated online platform in a timely manner and with accuracy.
   • Contribute to developing the Red Bull media business by providing local insights, trends, and overall opportunities.

Your areas of knowledge and expertise that matter most for this role:

• Studying at a university within the specified city.

At Red Bull, we exist to give people wings. To achieve that, we recognize the value that comes from having a highly diverse workforce that has the freedom and responsibility to realize their ideas and seize opportunities. We make recruiting decisions based on experience, skills, potential, and talent: everyone is welcome here.