Qual lead-Creative Communications Agency

Spalding Goobey Associates; London; On-site; GBP 80,000 - 110,000; Full time

Job summary

A leading creative communications agency is seeking a Head of Research and Insight Strategy to oversee research projects and enhance client understanding. The role involves using qualitative insights to drive marketing strategies and collaborating closely with creative teams to develop impactful pitches.

Qualifications

• Experience with qualitative-oriented expertise.
• Passion for uncovering consumer insights.
• Ability to oversee diverse research projects.

Responsibilities

• Oversee research projects across marketing, branding, and product innovation.
• Develop strong client relationships and demonstrate value.
• Collaborate with creatives on strategy design and UX projects.

Skills

Creative research methods

Client relationship management

Strategic thinking

Job description

Qual lead-Creative Communications Agency

Thank you for your interest in this opportunity, unfortunately this role is no longer available. Please click here to see all the roles we are currently working on.

Location: London
Salary: £80 – 110,000 + Bens
Job type: Permanent
Reference: AG123

Highly successful new breed of creative communication agency, part of a consulting group, seeks a Head of Research and Insight Strategy to bring their qualitative-oriented expertise to this creative group, which enjoys and thrives on the stimulation that human insights can bring.

Uniting cultural analysis with strategic thinking, you will oversee research projects with multiple methodologies across different applications such as marketing, advertising/communications, branding/brand design, product innovation/product design, and thought leadership. Projects could range from major budget, client-funded six-month projects to quick turnarounds informing agency-wide pitches.

You should have a focus on behavior and a passion for creative research methods that uncover the nuggets of truth fueling great campaigns, elevating your clients' understanding of their consumers or audiences, and helping them discover new opportunities.

You will embrace variety and enjoy working with creatives on strategy design and UX projects, as well as helping teams pitch with a clear understanding of what is at the heart of the brief in a concise, impactful way.

You will be comfortable forming and maintaining strong client relationships and delighting them with the value you can demonstrate.

The teams are truly collaborative, working with candor, care, and character as core values. Rest assured, there is a talented and committed team awaiting your input and leadership.