Public Affairs Lead (TikTok Creative Academy Programme)

TN United Kingdom; London; On-site; GBP 35,000 - 55,000; Full time

Job summary

An established industry player is seeking a dynamic individual to lead public affairs for an innovative programme aimed at supporting young people in the creative sectors. This role involves developing strategic public affairs plans, organizing impactful events, and collaborating with key partners to amplify messages. You will engage with policymakers and the media to promote the programme's success and contribute to the broader employability landscape. If you are passionate about making a difference and have a knack for communication and policy, this is the perfect opportunity for you.

Qualifications

• Experience in public affairs and event organization is essential.
• Strong communication skills and understanding of employability policy are required.

Responsibilities

• Lead public affairs activities for the TikTok Creative Academy programme.
• Organize policy events and collaborate with stakeholders for maximum impact.

Skills

Public Affairs

Event Organization

Policy Analysis

Social Media Management

Stakeholder Engagement

Education

Degree in Communications, Public Policy, or related field

Job description

Overview of the role

Sitting within Catch22’s Communications and Policy Team, you will lead public affairs activities related to our TikTok Creative Academy programme, which supports young people facing barriers to work into jobs in the cultural and creative sectors.

You will collaborate with operational colleagues within Catch22’s Employability and Skills Hub to identify opportunities to showcase our delivery to local, regional, and national policymakers. You will monitor the policy landscape in employability, ensuring our policy asks are heard by the right audiences. Working with the wider communications team and TikTok’s Government Affairs team, you’ll curate events—such as roundtables and MP visits—and identify potential partner organizations to amplify our messages.

Main Duties and Responsibilities

1. Develop and execute a public affairs plan for the TikTok Creative Academy.
2. Organize policy events to demonstrate the programme’s impact, including parliamentary drop-in sessions, roundtables, and MP visits.
3. Evaluate events to identify successes and areas for improvement, implementing changes accordingly.
4. Represent Catch22 at partnership meetings with TikTok, updating on public affairs activities and exploring new ideas.
5. Collaborate with TikTok’s Government Affairs team to maximize public affairs opportunities.
6. Build a strong understanding of employability policy issues and incorporate insights from the programme into Catch22’s broader policy work.
7. Coordinate social media content related to the programme with the Communications and Policy Manager, including impactful case studies.
8. Engage with local, regional, and national journalists to promote the programme and its outcomes, where appropriate.
9. Draft blog posts highlighting the programme’s impact and its contribution to the wider employability landscape.