Programmatic Trader

Digital Ad-network; Islington; On-site; GBP 40,000 - 45,000; Full time

Job summary

A leading UK publisher in the automotive sector seeks a Programmatic Trader to establish their programmatic operations. As the first hire, you'll be pivotal in setting strategy and optimizing campaigns using valuable first-party data to drive targeted audience engagement. Ideal candidates will bring experience from the buy side, managing programmatic campaigns and working on DSPs. Competitive salary of £40-45k base, with bonus and benefits.

Qualifications

• Experience managing programmatic campaigns from the buy side.
• Experience with at least one Demand Side Platform.

Responsibilities

• Leverage experience to set programmatic trading strategy.
• Work on bidding strategy, implementation, analysis, and optimization of campaigns.
• Utilize 1st party data for audience penetration.

Skills

Managing programmatic campaigns

Using Demand Side Platform

Bidding strategy

Campaign analysis

Data optimization

Job description

Salary: £40-45k base plus bonus and extensive benefits package

Date Posted: 10 December 2015

Job Type: permanent

Company: Automotive Publisher

Contact: [e-mail]

Job Ref: PT45

Job Description

A very well known UK publisher in the automotive sector is in the process of setting up their own programmatic operations to allow them to gain additional inventory to reach targeted audiences. They have a high number of unique users per month, with some detailed 1 st party data, which they implement in to their campaigns.

Being the first hire for programmatic trading, they will want you to leverage your experience to help set their strategy, and ensure they have the necessary relationships in place across the RTB environment. You will work on bidding strategy, implementation of campaigns, analysis and optimisation of campaigns, and ensure they fully utilise their 1 st party data for penetrating the right audiences.

Candidates must have experience managing programmatic campaigns from the buy side, with experience using at least one Demand Side Platform.

Salary is £40-45k base plus bonus and extensive benefits package