Programmatic Media Specialist

Responsedga Technology And Marketing Inc.

United Kingdom

On-site

GBP 40,000 - 60,000

Full time

14 days+
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Job summary

A marketing technology firm in the United Kingdom is looking for a Programmatic Media Buyer. You will manage the programmatic architecture using DV360 and The Trade Desk while executing audience segmentation, frequency management, and effective budget optimization. Ideal candidates will have over 3 years of hands-on experience in programmatic media buying, with a strong understanding of DSP platforms. Join us to shape the future of growth marketing.

Qualifications

  • 3+ years in programmatic media buying with hands-on DSP experience.
  • Deep knowledge of DV360, The Trade Desk, or equivalent platforms.
  • Understanding of audience data, frequency capping, and cross-channel measurement.
  • Ability to think algorithmically.

Responsibilities

  • Manage programmatic buying architecture across DV360 and The Trade Desk.
  • Segment audiences and manage frequency at scale.
  • Optimize spending in real-time through algorithmic strategies.
  • Ensure cross-channel measurement for accurate attribution.

Skills

Programmatic media buying
Audience segmentation
Frequency management
Cross-channel attribution
Real-time budget optimisation
Algorithmic buying strategies

Tools

DV360
The Trade Desk

Job description

You operate the programmatic layer of Growth OS. You manage DV360, The Trade Desk, and the DSP ecosystem — not manual campaign setup, but algorithmic buying architecture. Audience segmentation, frequency management, cross-channel attribution, and real-time budget optimisation. Programmatic isn't a channel for you — it's the system's scaling layer.

What you'll operate:
  • Programmatic buying architecture across DV360, The Trade Desk, and DSP ecosystem
  • Audience segmentation and frequency management at scale
  • Cross-channel attribution and real-time budget optimisation
  • Algorithmic buying strategies that compound performance over time
What the system requires:
  • 3+ years in programmatic media buying with hands-on DSP experience
  • Deep knowledge of DV360, The Trade Desk, or equivalent platforms
  • Understanding of audience data, frequency capping, and cross-channel measurement
  • You think algorithmically — programmatic is a system, not a channel.
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