Programmatic Manager

Crimtan; Hove; Hybrid; GBP 50,000 - 70,000; Full time

Benefits offered by this job

Company bonus scheme

25 days holiday

Hybrid working

Job summary

Crimtan is seeking a Programmatic Manager in the UK to oversee performance, strategy, planning and reporting for multiple clients across the agency.

You will handle day-to-day trading across campaigns, deliver advanced optimization, and provide insightful client updates and reports. A strong programmatic background and ability to work cross-functionally with production, data, and client service teams are essential.

Qualifications

• Proven experience with multiple DSPs, ad servers and adops trafficking.
• Experience running video, native, DOOH or audio campaigns is a plus.
• Strong analytical and data-driven approach with attention to detail.

Responsibilities

• Manage day-to-day trading operations across multiple campaigns.
• Deliver advanced optimization techniques to maximise performance and revenue growth.
• Provide regular client updates, reports and insights.
• Collaborate with Creative Production for DCO strategy.
• Work with Product to build business cases for improvements.
• Identify trends and actionable insights from data to enhance campaigns.
• Troubleshoot daily technical campaign issues and ensure smooth execution.
• Communicate campaign changes clearly with Client Services.

Skills

Programmatic advertising

DSPs & Ad servers

Adops trafficking

Creative troubleshooting

Data analysis

Client relations

Job description

As Programmatic Manager you will manage the performance, strategy, planning, and reporting for multiple clients across the agency. The roll will require technical experience in managing complex, multi-channel programmatic campaigns – as well as the ability to deal directly with clients to discuss insights, performance trends and strategic opportunities.

Key responsibilities

• Managing day to day trading operations across multiple campaigns.
• Deliver advanced optimisation techniques to maximise campaign performance and secure revenue growth.
• Deliver client updates and regular reporting and insights.
• Work alongside Creative Production teams to deliver an effective DCO strategy.
• Work with Product team in establishing business cases for product improvement and technical development.
• Manipulating data and highlighting actionable trends and insight to improve campaign performance.
• Troubleshooting every day technical campaign problems.
• Working closely with the Client Services team to field any ad-hoc client-related requests and communicating campaign changes clearly with them.

Delivering and executing effective campaigns by:

• Monitoring campaign performance, by ensuring we are pacing correctly and are on target.
• Demonstrating ability to formulate tests and generate new ideas in order to generate campaign performance.
• Fielding client requests, whether admin or insights, such as insights reports, campaign booking information etc.
• Pro-actively managing expectations and educating the client when it comes to best practice, campaign strategies & KPIs, what is/isn’t possible etc.

Helping the client develop and implement their wider display strategy through:

• Helping them achieve ‘client firsts’ – doing something new for their brands, like sophisticated dynamic prospecting or a geo focused push.
• Becoming their go-to, indispensable partner, where clients trust your expertise and value your input, be it on campaign execution, specific areas (mobile, brand safety etc.) or wider display strategy
• Going the extra mile in terms of servicing – being pro-active and giving them truly bespoke insights during and after campaign
• Understanding the bigger picture by learning about your clients’ products, general industry trends, or developments in digital marketing that may be relevant to them.

Qualifications

A strong programmatic background:

We want someone to hit the ground running – you will need to have experience in dealing with; multiple DSPs, Ad servers, Adops trafficking and Creative troubleshooting.

We are not just a display agency. Experience in running Video, Native, DOOH or Audio would also be a plus.

An ability to manage multiple campaigns

It is likely you’ll be responsible for the trading and management of multiple clients and campaigns. Keenness to manage multiple tasks simultaneously is a must!

Being outgoing and personable:

We want you to build strong relationships with your stakeholders – (clients or colleagues in other teams).

Demonstrating an analytical and data driven approach, with strong problem-solving skills & attention to detail:

We deal with lots of data, so you should be comfortable manipulating it and using it to back up your analysis and recommendations.

Sometimes things don’t go to plan – you will need to use your initiative to try to solve problems (under-performing campaigns, discrepancies etc).

Showing an entrepreneurial spirit:

We want you to show ownership, initiative, and accountability and to generally be pro-active when leading campaign executions.

As a fast-growing company, we rely on everyone’s input to make our company and processes better.

An ability to work well under pressure, autonomously, with an ability to handle competing priorities.

What Crimtan Offers

All the latest tech & software you need

• We operate a hybrid-working policy offering a mix of office/remote working
• Occasional travel to our London office
• Company bonus scheme
• 25 days holiday
• Be part of a passionate, friendly and transparent culture