Programmatic Analyst

Digital Ad-network; City Of London; On-site; GBP 55,000 - 77,000; Full time

Job summary

A prominent digital publisher in the UK is seeking a skilled analyst to join their commercial yield & optimization team. The role involves analyzing data sets across programmatic levers, optimizing ad performance to increase yield and revenue, and providing strategic insights to stakeholders. Ideal candidates have experience in a programmatic environment and are proficient with data visualization tools. The position offers a base salary of £55k plus a 40% bonus, totaling a competitive package of £77k.

Benefits

Excellent benefits package

Qualifications

• Experience as an analyst in a programmatic environment.
• Ability to provide insights that influence strategic decisions.

Responsibilities

• Analyze large data sets across programmatic levers.
• Optimize to drive up yield and revenue.
• Provide insights across audience data and campaigns.

Skills

Analytical skills

Data visualization

Data manipulation

Tools

Data Studio

Tableau

BigQuery

MySQL

Excel

Job description

Job Description

Join an established digital operations team for a large news publisher, with renowned titles. Working in the commercial yield & optimisation team, you will be tasked with analysing large data sets across all the programmatic levers. Continual analysis of their ever-evolving ad tech stack – optimising to drive up yield and revenue. Taking responsibility to provide insights across audience data, inventory, programmatic set-up, programmatic partners, and campaigns.

Candidates will need experience as an analyst in a programmatic environment to be able to excel at this role. Experience with tools such as data visualisation (Data Studio & Tableau), and Data Manipulation (BigQuery, MySQL, Excel). Able to provide insights to stake holders which will influence strategic decisions.

Salary and Benefits

£55k base plus 40% bonus (package of £77k) & excellent benefits package