Product Strategy Director

Dentsuaegis; Greater London; On-site; GBP 110,000 - 150,000; Full time

Job summary

Dentsuaegis is seeking a Product Director to lead the strategy, development and delivery of SPI-funded products and capabilities. You will establish the product discipline, guide complex portfolios from discovery to scale, and drive adoption across dentsu Connect and partner ecosystems.

The role requires strategic and commercial thinking, hands-on leadership of product, engineering and data teams, and close collaboration with global and local stakeholders to deliver measurable value for clients

Qualifications

• Experience leading product strategy and delivery for complex portfolios.
• Ability to translate client and partner needs into product propositions.
• Comfortable leading cross-functional teams including engineering, data and commercial teams.
• Strong communication and decision-making in ambiguous environments.

Responsibilities

• Establishing product discipline and development model for SPI.
• Own full product lifecycle and client experience for prioritised products.
• Ground products in evidence by working with practitioners and markets.
• Translate needs into product propositions, requirements and priorities.
• Lead internal product, engineering, data teams and delivery partners.
• Accelerate integration into dentsu.Connect.
• Define value proposition, users, success metrics and route to adoption.
• Lead product build, launch and enablement and report to leadership.

Skills

Product strategy

Leadership

Stakeholder management

Cross-functional collaboration

Commercial thinking

Technical understanding

Job description

The purpose of this role is to lead the technical product development and stack integration strategy for the products, tools and capabilities developed via SPI function within Global partnerships and integrated Solutions.

Job Description Summary

The Global Partnerships and Solutions team is looking for an experienced and commercially driven Product Director to lead the strategy, development and delivery of products and capabilities funded through dentsu's global Strategic Partner Innovation (SPI) programme.

The first dedicated product leadership role within the expanded SPI remit, the Product Strategy Director will establish the product discipline and development model required to deliver the next iteration of SPI, setting the standard for how strategically impactful products are developed, integrated, scaled and iterated.

The role will lead an allocated portfolio of products and strategic workstreams, leading technical requirements through discovery, design, development, integration, launch, adoption and ongoing evolution. It will ensure that capabilities committed within approved Statements of Work are delivered successfully and generate measurable value for dentsu, its clients and strategic partners.

Working deeply with global and local Data & Tech (D&T) teams, the role will provide the critical connection between SPI innovation and dentsu.

The successful candidate will combine strategic and commercial thinking with hands‑on product leadership, bringing clarity to ambiguity, driving decisions and moving complex products from ambition to operational reality.

The role will report to the Global Solutions Partnerships Senior Director, working closely with global and local D&T, Global Product, Commercial, Legal, markets and strategic partner teams across dentsu.

Key Accountabilities

• Establishing the product discipline and development model for SPI, creating a consistent approach to product definition, development, integration and scaling.
• Owning the full product lifecycle and client experience for the prioritised products, aligned with approved SOW commitments, client needs, partner priorities and the global D&T and dentsu.Connect strategies.
• Grounding products in evidence. Working directly with practitioners and markets to define the user, the problem and demand before SOW is committed.
• Translate client, market, partner and commercial needs into clear product propositions, use cases, requirements and development priorities.
• Act as a primary connection between SPI, our markets and the product direction, technical roadmaps, architecture, data requirements and development priorities.
• Lead internal product, engineering, data and development teams, alongside SPI delivery partners, setting direction, driving decisions and maintaining accountability for quality, outcomes and timelines.
• Ensure products committed are delivered to the required scope and standard, proactively managing dependencies, risks, decisions and changes.
• Accelerate the integration of SPI products and capabilities into dentsu.Connect, ensuring they are designed for interoperability, reuse and scale across dentsu's wider product, data and technology ecosystem.
• Define the value proposition, target users, success measures and route to adoption and commercialisation for each product, using performance and commercial data to direct continued development.
• Lead product build, launch and enablement, clearly communicating product direction, value and progress to leadership, technical teams, markets, clients and strategic partners.

Person Specification

• An experienced and credible product leader, able to take accountability for complex products from definition through delivery, adoption and scale.
• Strategically and commercially minded, with the ability to translate client, business and partner needs into clear and differentiated product propositions.
• Comfortable leading product, engineering, data and technology teams, with sufficient technical understanding to challenge decisions and drive outcomes.
• Decisive and accountable, able to set direction, make informed trade-offs and maintain momentum through complexity and ambiguity.
• Able to combine long‑term product vision with close attention to requirements, scope, dependencies, integration and delivery quality.
• A strong cross‑functional leader who can align global and local teams, specialist functions and delivery partners without direct authority.
• Able to simplify complex product, technical and commercial subjects and communicate them with authority to different audiences.
• A collaborative and hands‑on leader who sets high standards, creates accountability and connects capabilities from across the dentsu network.