Product Specialist, Motorcycling

Bauer Media Group Heinrich Bauer Verlag KG; Peterborough; Hybrid; GBP 25,000 - 35,000; Full time

Job summary

A leading media company, specializing in motorcycle content, seeks a Product Specialist to enhance their product review offerings online and in print. The ideal candidate will have a passion for motorcycling and experience in digital writing, contributing to content that drives affiliate revenue and meets performance targets. Enjoy hybrid working opportunities and a collaborative team environment in Peterborough.

Benefits

25 days holiday plus bank holidays

Access to internal training (Bauer Academy)

Enhanced parental leave pay

Flexible working opportunities

Qualifications

• Knowledge of motorcycling products and media landscape.
• Experience with CMS and digital writing preferred.
• A passion for motorcycles and strong attention to detail.

Responsibilities

• Create and edit content focused on affiliate marketing.
• Research new affiliate opportunities.
• Collaborate with colleagues to optimize content.

Skills

Strong written and verbal communication skills

Knowledge of motorcycling kit

Interest in content creation

Understanding of SEO

Tools

Microsoft Word

Microsoft Excel

Content Management Systems (CMS)

Image editing software

Google Analytics

Job description

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Are you a motorcycling expert with an interest in equipping bikers with the best kit to allow them to enjoy their passion? Here at MCN we’re on the lookout for a Product Specialist to join our team and add to our product review offering, working primarily on motorcyclenews.com and occasionally in print too.

This is mainly a digitally focused role, and you will be writing and updating our industry-leading content to keep it as fresh and relevant as possible. This could also involve testing products yourself online and in print, if applicable to the successful candidate.

Whether you’re experienced or newly qualified, what really matters is a genuine passion for motorbikes and the gear that comes with the ride - from helmets to disc locks. You should be able to talk kit with confidence and enthusiasm. Strong spelling, grammar, attention to detail, and a hunger to learn are key traits we value in this role.

Experience with digital writing, CMS platforms, and a basic understanding of SEO would be a plus, but we're also happy to provide training for the right person.

You will have the opportunity to have a hybrid working model, with 2 days per week working from our Peterborough office and the rest working from home.

Our Team:

Although a part of the wider Motorcycling Content Hub, working on products we are a team of four, united by our passion for motorcycling and the gear that helps us enjoy our passion! We’re friendly, inclusive, and full of energy, we thrive on collaboration and welcome fresh ideas with open arms. Innovation is encouraged within the immediate and wider team, and when a new approach works, we’re quick to adopt it into our best practices - because we believe in evolving together.

Main Responsibilities

• Create and edit content designed to deliver affiliate revenue and rank in search results
• Help affiliate activity across Bauer’s portfolio through sharing best practice
• Research and source new affiliate opportunities on Bauer brands and beyond
• Work to agreed key performance targets
• Deliver weekly progress and activity reports for all product content
• Stay up to date with the latest affiliate marketing trends
• Collaborate with colleagues to create additional affiliate marketing content
• Support meeting the ROI and sales targets through affiliate channels and partnerships
• Develop working relationships with relevant colleagues to ensure access to print content
• Build a high-quality working relationship with external partners

Person Specification

• Knowledge of motorcycling kit and the media landscape
• Strong written and verbal communication skills
• A keen interest in content creation and the wider digital and biking industries
• A strong understanding of SEO
• Extensive experience in navigating the Amazon website
• A strong working knowledge of Microsoft Word and Excel
• Desirable - some experience in working with a content management system (CMS)
• Desirable – experience in using image editing software
• Desirable – a working knowledge of major analytics programs e.g. Google Analytics
• Desirable - a working knowledge of affiliate marketing and online partnerships/trends
• Desirable - experience in driving affiliate revenue in an agency/retailer or publisher environment would be a bonus

Closing Date: Sunday 13th July

About Bauer Media Group

We are a media business focused on creating content that matters to millions of people across Europe. Our offering extends from print and online publishing to audio broadcasting and entertainment, alongside investments in other media related sectors. With more than 500 million copies sold each year, we are one of Europe’s largest Publishers. From women’s and celebrities’ magazines to TV listings to food and special interest, we own some of the most popular publishing brands in Germany, UK, Poland and France – both digital and print. But not only that. Reaching over 61 million listeners weekly, we operate over 150 radio and podcast brands in nine countries, spanning the UK, Ireland, Poland, Slovakia, Denmark, Sweden, Finland, Norway and Portugal. Family-owned in the 5th generation, Bauer Media focuses on the long-term, with a consumer-first mindset that guides us across our diverse portfolio. Our workforce of 12,000 shares a common purpose: to deliver content and services that enrich people‘s everyday lives.

What’s in it for you

• You’ll have 25 days holiday, bank holidays & 2 volunteer days to use.
• Your development matters, so access to our internal training provider – Bauer Academy, is a huge win.
• We have enhanced Maternity/Adoption, Paternity and Shared Parental Leave Pay.
• You’ll have the opportunity for flexible working.
• And much more! Find the full details of our benefits here

Please Note: We are actively seeking this position. You should hear from us within 48 hours of the expiry date. Please note on some occasions the role may be closed before date shown or need to be extended.

If you have any feedback regarding our UK recruitment process, please email [e-mail] we would love to hear from you.