Product Planning Manager

BT Group; United Kingdom; Hybrid; GBP 60,000 - 80,000; Full time

Job summary

A leading telecommunications company seeks a Product Planning Manager to shape customer narratives and coordinate product initiatives across the Home Product Organisation. This role requires exceptional communication skills, a data-driven approach, and experience in Agile environments, aiming to deliver impactful experiences to customers while improving business objectives.

Benefits

10% on target bonus

Equal family leave

Enhanced women’s health support

25 days annual leave plus bank holidays

24/7 private virtual GP appointments

2 weeks carer’s leave

World-class training and development

BT Shares Saving schemes option

Qualifications

• Proven ability to distil complexity into clear narratives for technical and non-technical audiences.
• Experience managing complex, cross-functional initiatives.

Responsibilities

• Own and evolve the strategic customer narrative for the Home Product Organisation.
• Coordinate product change initiatives, ensuring they are customer-centric.
• Leverage customer insight to validate change strategies.

Skills

Exceptional communication and storytelling

Strong organisational and coordination skills

Data-driven mindset

Financial acumen

Performance tracking & KPI Management

Skilled in Agile tools and practices

Tools

Jira

Confluence

Job description

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Product Planning Manager

Posting Date: 15 Aug 2025

Function: Product & Propositions

Unit: Consumer

Location:

UK Wide, United Kingdom

Join the Team at EE

Join EE as Product Planning Manager: Shape the Future of Consumer

Location: London, Bristol or Birmingham

Why EE?

Imagine being part of the largest telco in the industry, with over 20,000 employees and 34 million customers. At EE, we generate over £10 billion in revenue, offering enormous opportunities for our people and positioning us as No. 1 in the market. Our Consumer Unit is home to three iconic brands - BT, EE, and Plusnet. Each brand is unique, catering to different segments of the market, and collectively, they generate more revenue than any other part of BT. Our goal is ambitious yet achievable: to create a connection in every home in the UK by 2025.

As a Product Planning Manager you’ll work at the heart of this ambition, helping us create digital, data-led, and customer-first experiences that transform lives and businesses across the country.

The Product Planning Manager plays a critical role in shaping and communicating the strategic narrative for the Home and Transformation Product Organisation. Working with senior leadership across the team, the role holder will ensure we plan for and deliver a consistent customer and market focused product roadmap. This role ensures that all change initiatives, whether launching new products, moving customers between offerings, or introducing new content are strategically aligned, customer-informed, and clearly articulated across the business. The role holder will be the key interface with the rest of the organisation for the interlocks with Strategy, Marketing & Commercial, Marcoms, and beyond. By working across senior leadership and delivery teams, the role holder will coordinate and drive activity with a single-minded focus on maximising the impact of portfolio changes. This is essential to support improvements in Net Promoter Score (NPS), base growth, and net adds.

What you’ll be doing

• Own and evolve the strategic customer narrative for the Home and Transformation Product Organisation, ensuring it reflects the full scope of change across the portfolio
• Coordinate and align product change initiatives across the Home Product directorate, including product launches, migrations, and content introductions, ensuring they are customer-centric and commercially impactful
• Leverage customer insight and behavioural data to inform and validate change strategies, ensuring decisions are evidence-based and aligned with customer needs
• Work across Agile delivery teams, embedding the customer narrative into sprint planning, backlog prioritisation, and release planning to ensure consistent delivery of value
• Engage with stakeholders at all levels, from senior directors to product squads, to ensure alignment and effective execution of success plans
• Maintain visibility across roadmaps for the Broadband & TV and Migrations tribes, identifying interdependencies and aligning initiatives to meet business objectives
• Collaborate with Marketing and Commercial, Channel and Operations, as well as Networks Data and Engineering teams to ensure effective and aligned planning to support all deliverables
• Champion Agile ways of working, fostering a culture of iterative delivery, continuous feedback, and cross-functional collaboration

What we’re looking for

• Exceptional communication and storytelling, with the ability to distil complexity into clear, compelling narratives that resonate across technical and non-technical audiences
• Strong organisational and coordination skills, with a track record of managing complex, cross-functional initiatives
• Data-driven mindset, leveraging customer usage data, NPS, and network performance metrics to inform product strategy
• Financial acumen, including the ability to assess ROI, P&L opportunities, and evaluate investment cases for new initiatives. Ability to align product strategy with commercial goals
• Performance tracking & KPI Management – ability to use financial KPIs (e.g., churn, customer lifetime value, acquisition cost) to monitor product health and inform strategic pivots
• Skilled in Agile tools and practices (e.g., Jira, Confluence, Kanban boards)

What’s in it for you

• 10% on target bonus
• From January 2025, equal family leave: receive 18 weeks at full pay, 8 weeks at half pay and 26 weeks at the statutory rate. It’s for all parents, no matter how your family is made up
• Enhanced women’s health support: including help with menopause symptoms, cancer screenings, period care and more
• 25 days annual leave (not including bank holidays), increasing with service
• 24/7 private virtual GP appointments for UK colleagues
• 2 weeks carer’s leave
• World-class training and development opportunities
• Option to join BT Shares Saving schemes

Ready to join us?
Apply today and be part of a team that’s shaping the UK’s digital future.