Product Marketing Manager, Wholesale & Institutional Distribution

TN United Kingdom; London; Hybrid; GBP 50,000 - 90,000; Full time

Job summary

An established industry player seeks a Product Marketing Manager to drive marketing strategies for Wholesale and Institutional distribution channels. This exciting role involves crafting compelling marketing content, collaborating with global teams, and ensuring the successful delivery of marketing activities that demonstrate ROI. The position offers a hybrid working model, allowing you to balance office presence with remote work. Join a diverse and inclusive team committed to creating accessible workplaces for all, where your contributions will directly impact the success of the organization.

Qualifications

• Experience in marketing within the Financial Services Asset Management sector.
• Strong stakeholder management skills to build credible, collaborative relationships.

Responsibilities

• Translating business goals into effective marketing strategies supporting Wholesale products.
• Ensuring smooth and measurable delivery of marketing activities to demonstrate ROI.

Skills

Marketing in Financial Services

Stakeholder Management

Project Management

Communication Skills

Budget Management

Content Creation

Job description

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Product Marketing Manager, Wholesale & Institutional Distribution, London

Client: HSBC Global Services Limited

Location: London, United Kingdom

Job Category: Other

EU work permit required: Yes

Job Reference: 61d6a216103c

Job Views: 3

Posted: 05.05.2025

Expiry Date: 19.06.2025

Job Description:

HSBC Asset Management (AM), the investment management business of the HSBC Group, serves HSBC’s worldwide customer base of retail and private clients, intermediaries, corporates, and institutions invested in both segregated accounts and pooled funds. HSBC Asset Management connects clients with investment opportunities globally through an international network of approximately 30 countries, delivering global capabilities with local market insight.

The Global Marketing function supports the strategic and revenue growth priorities of the Bank. It focuses on understanding customers and developing marketing strategies, campaigns, and activities that strengthen the HSBC brand, support revenue growth, and increase customer value and satisfaction, meeting targets at both global and market levels.

Vacancy in the Asset Management Marketing & Client Experience team (CX): Product Marketing Manager – this is a GCB5 level role

The role involves planning, developing, and delivering product marketing strategies for Wholesale and Institutional distribution channels through online campaigns and industry events to support sales. While primarily supporting Wholesale Marketing, the role requires working across all propositions and products in HSBC Asset Management, transforming complex product details into compelling marketing content.

Key responsibilities include:

• Translating business goals into effective marketing strategies supporting Wholesale products.
• Ensuring smooth and measurable delivery of marketing activities to demonstrate ROI.
• Collaborating with domestic and global teams for content and campaign implementation.
• Coordinating with Marketing communications and campaign teams to promote a cohesive HSBC brand using campaign assets.
• Managing project requirements to meet budget and commercial objectives.

Requirements for success:

• Experience in marketing within the Financial Services Asset Management sector.
• Strong stakeholder management skills to build credible, collaborative relationships.
• Excellent organization skills to handle multiple priorities.
• Commercial awareness with budget management capabilities.
• Exceptional communication and writing skills to craft compelling content for diverse audiences.

Additional notes:

This role follows a hybrid working pattern at HSBC Offices in Canada Square, London, requiring weekly presence.

HSBC values diversity and inclusion, committed to creating accessible workplaces for everyone. We are a Disability Confident Leader and welcome applicants with disabilities, long-term conditions, or neurodivergence who meet minimum role criteria.

For accommodations during recruitment, please contact our Recruitment Helpdesk.