Product Marketing Manager - Retailer Monetization

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What You'll Do:

We are seeking a Product Marketing Manager supporting our Retailer Monetization solutions portfolio. In this role, you will own the go-to-market strategy of these solutions as well as lead the cross-functional efforts to drive successful product launches, sales strategy, and enablement. You will be responsible for creating compelling narratives to communicate the value of our solutions.

Key Responsibilities:

• Lead cross-functional teams to develop and execute marketing and sales enablement strategies, translating technical information into assets that drive value for customers.
• Collaborate effectively with engineering, marketing, product, sales, and business development teams to achieve shared goals.
• Develop in-depth knowledge of the Retail Media industry, retailer monetization solutions, and customer needs.
• Design impactful internal enablement plans (training, materials, etc.) tailored to different audiences.
• Ensure messaging highlights Criteo's differentiation and aligns with our core value proposition.
• Understand retailer personas to create effective customer enablement strategies through channels such as webinars, client communications, one-sheets, and education programs.
• Share thought leadership and educate internal and external audiences on our solutions and value propositions.
• Conduct market and competitive analysis to identify trends and opportunities for product strategy.

Who You Are:

• Bachelor's degree in marketing, business, or a related field; MBA is a plus.
• Experience in product marketing or related roles within Retail Media.
• Proven success managing cross-functional projects or product launches.
• Ability to simplify complex topics into compelling narratives for various audiences.
• Excellent communication and problem-solving skills related to product experience, success metrics, and market dynamics.
• Self-motivated with the ability to drive projects from conception to execution in a fast-paced environment.
• Skilled at navigating diverse cultures and stakeholders across functions and geographies to align on go-to-market priorities.

We acknowledge that many candidates may not meet every single requirement listed above. If your experience is slightly different but you believe you can bring value to the role, we'd love to see your application!

Who We Are:

Criteo is a global commerce media company enabling marketers and media owners to deliver richer consumer experiences and better commerce outcomes through its leading Commerce Media Platform.

Our culture is diverse and inclusive. From our offices worldwide or from home, our team of 3,600 Criteos collaborates in an open environment. We are committed to equal treatment and do not tolerate discrimination or harassment of any kind at any stage of employment. Our mission is to power the world's marketers with trusted advertising that encourages discovery, innovation, and choice on the open internet.

Why Join Us:

At Criteo, we prioritize a caring culture and offer benefits that support your physical, emotional, and financial wellbeing. We foster growth, learning, and meaningful impact. Our comprehensive perks and benefits vary by country and employment type. Compensation is determined based on experience, skills, education, and location.

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