Product Marketing Manager - AI SaaS

Propel; United Kingdom; Remote; USD 90,000 - 160,000; Full time

Job summary

A leading company is looking for a Product Marketing Manager to join their rapidly scaling AI SaaS team. This role involves strategic collaboration across product, brand, and revenue teams, focusing on creating impactful messaging and enabling sales to drive enterprise growth. With remote options available across Europe, this is a unique chance for someone who thrives in fast-paced environments and is eager to shape marketing strategies in a growing organization.

Qualifications

• 3-5 years of product marketing experience in B2B SaaS.
• Fluency in value propositions and messaging.

Responsibilities

• Develop positioning and messaging that speaks to CFOs.
• Create enablement assets such as battlecards and decks.
• Launch new features and customer-facing content.

Skills

Product Marketing Experience

B2B SaaS

Value Propositions

Cross-Functional Collaboration

Job description

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The Marketing Recruiter | I help Tech Startups & Scaleups build marketing teams that actually drive growth | Mentor, advocate, ally for my audience.

Propel are excited to be hiring a Product Marketing Manager for a rapidly scaling AI SaaS company.

Remote first - role can be anywhere in Europe

It’s a great time to join this Series B business is in the midst of a major transformation. With a best-in-class tech stack already in place, they're now building the right marketing muscle to drive enterprise growth. That’s where you come in.

About the role

This isn’t a typical product marketing job. You’ll be the strategic glue between product, brand, and revenue – building out GTM playbooks, owning key launches, and helping enterprise finance teams understand exactly why this product is a game-changer.

You’ll work closely with product and sales to:

• Develop positioning and messaging that speaks to CFOs and AP/AR teams.
• Translate complex product features into compelling, commercial stories.
• Create core enablement assets (battlecards, one-pagers, decks, etc.).
• Launch new features and help win in competitive head-to-heads.
• Shape customer-facing content that brings real-world impact to life.

It’s a role for someone who thrives in complexity, gets a buzz from cross-functional collaboration, and wants to build real momentum in a scaling team.

About you

• You’ve got 3–5 years of product marketing experience in B2B SaaS – ideally in automation, AI, fintech, or similar.
• You love working with technical teams but think like a customer.
• You’re fluent in value propositions, not just feature specs.
• You’ve worked in or with scaleups before and understand what it means to build from the ground up.
• You’re scrappy, resourceful, and ready to get stuck in where needed.

The details

• Role can be based anywhere in Europe
• You’ll be part of a wider brand & content hub reporting into a Head of Brand and Content.

This is a team being built to do, not just plan. If you’re looking for somewhere to roll your sleeves up, shape a category, and move fast we’d love to hear from you.

Seniority level

• Seniority level

  Mid-Senior level

Employment type

• Employment type

  Full-time

Job function

• Job function

  Marketing

• Industries

  Software Development

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