Product Marketing Manager

SMEI; London; Hybrid; GBP 60,000 - 85,000; Full time

Job summary

A leading financial services company is seeking an experienced investment content marketing professional for a London-based role with hybrid working. The position focuses on creating and managing high-quality content across various asset classes, requiring a strong technical understanding of financial markets. Ideal candidates will possess 5-8 years of relevant experience along with exceptional writing skills and familiarity with digital tools like Marketo and Adobe.

Qualifications

• Proven experience, 5-8 years in investment content marketing or product marketing.
• Strong technical understanding of financial markets and investment solutions.
• Excellent writing and stakeholder management skills.

Responsibilities

• Creating and managing high-quality content across multiple asset classes.
• Collaborating closely with investment, sales, PR, and marketing teams.
• Leveraging analytics to refine content strategy and drive engagement.

Skills

Writing

Stakeholder Management

Content Marketing

Technical Understanding

Digital-first Mindset

Education

IMC or equivalent qualification

Tools

Marketo

Adobe

Job description

Key responsibilities include:

• Creating and managing high-quality content across asset classes including equities, fixed income, multi-asset, alternatives and ESG.
• Developing a deep technical understanding of the entire suite of products and strategies.
• Collaborating closely with investment, sales, PR and marketing teams
• Leveraging analytics to refine content strategy and drive engagement
• Ensuring consistent, differentiated messaging aligned to commercial priorities

The ideal candidate will have:

• Proven experience, 5-8 years in investment content marketing or product marketing, ideally having covered multiple asset classes.
• Strong technical understanding of financial markets and investment solutions
• Excellent writing and stakeholder management skills
• A digital-first mindset with exposure to tools such as Marketo and Adobe
• IMC or equivalent qualification preferred

London-based role with hybrid working. If this sounds like a fit for you or someone in your network, please get in touch.

Due to the increased applications for this role, we apologise that you may not get a response unless you fit the criteria.

At our company, we prioritise equity throughout the entire recruitment process. We are committed to ensuring fairness and equal opportunities for all candidates. If there is anything we can do to make the process more accessible to you, please don't hesitate to let us know.