Product Marketing Manager

psd group; Leeds; Hybrid; GBP 45,000; Full time

Job summary

An exciting opportunity awaits with a forward-thinking online education company in Leeds! As a Product Marketing Manager, you'll play a pivotal role in driving go-to-market strategies and ensuring products resonate with users. This role combines strategic thinking with creativity, allowing you to shape messaging and influence product development. Join a collaborative team that values innovation and ownership while enjoying flexible hybrid working arrangements. If you're passionate about making high-quality learning accessible to all, this is your chance to make a significant impact in a vibrant environment.

Benefits

Flexible Hybrid Working

Collaborative Team Culture

Creative Work Environment

Qualifications

• Proven experience in product marketing or related role.
• Strong strategic mindset to translate complex products into clear value propositions.

Responsibilities

• Own and execute go-to-market plans for new product launches.
• Develop messaging tailored to different user segments.
• Conduct market analysis to inform product strategy.

Skills

Product Marketing Experience

Strategic Thinking

Customer Insights

Data Analysis

Cross-functional Collaboration

Job description

Job Opportunity: Product Marketing Manager

Location: Leeds City Centre (Hybrid working)

Sector: Online Education

Salary: £45,000 + Benefits

Are you a strategic thinker with a passion for bringing products to life? Do you thrive in a fast-paced digital environment and love connecting customer needs with innovative solutions? If so, this could be the perfect next step in your career!

We’re recruiting on behalf of an exciting online education company based in the heart of Leeds. They’re on a mission to make high-quality learning accessible to all—and they’re looking for a Product Marketing Manager to help them take their offering to the next level.

About the Role:

As Product Marketing Manager, you’ll sit at the heart of the business—working closely with product, sales, and content teams to drive go-to-market strategies and ensure new and existing products resonate with their audience. This is a key role in shaping how the company communicates value and supports user growth and engagement.

Key Responsibilities:

• Own and execute go-to-market plans for new product launches and feature updates
• Develop compelling messaging and positioning tailored to different user segments
• Conduct market and competitor analysis to inform product strategy
• Collaborate with content and digital marketing teams to create campaigns that drive user acquisition and retention
• Gather customer insights and feedback to shape future product development
• Work with data teams to measure performance and ROI of marketing initiatives

What We’re Looking For:

• Proven experience in a product marketing or related role
• Strong strategic mindset with the ability to translate complex products into clear value propositions
• Ability to investigate and understand customer needs and user journeys
• Comfortable working cross-functionally and influencing stakeholders
• Data-driven approach with experience using analytics to inform decisions

Why Join?

• Be part of a growing, purpose-driven company at the forefront of digital learning
• Flexible hybrid working with a vibrant Leeds city centre office
• Collaborative, creative, and supportive team culture
• Real ownership and opportunity to shape the direction of the marketing function