Product Marketing Manager

Burns Sheehan; England; Hybrid; GBP 70,000 - 90,000; Full time

Job summary

A leading FinTech company in Central London is seeking a Product Marketing Manager to drive customer acquisition in the German market. This role involves working cross-functionally to shape the onboarding experience and improve early funnel conversion through data-driven strategies. The ideal candidate has product marketing experience, strong analytical skills, and a hands-on approach to A/B testing. This position offers the stability of a profitable firm with the agility of a startup culture, and operates on a flexible work schedule.

Qualifications

• Experience in product marketing or growth focusing on acquisition or onboarding.
• Strong analytical instincts with hands-on A/B testing experience.
• Familiarity with data-driven approaches to improve conversion.

Responsibilities

• Shape the customer journey in acquisition and onboarding.
• Collaborate with engineering and data teams to build tools.
• Define marketing strategies for product discovery and options.

Skills

Product marketing experience

Analytical skills

A/B testing

Data-led prioritization

Adaptability in ambiguous environments

German language (bonus)

Job description

Product Marketing Manager

Salary: up to £80,000 + benefits

Location: Central London – ideally 1-3 times per week in the office but can be flexible on this

We’re partnered with a well-established and fast growing FinTech that’s building a brand new Acquisition Tech function for the German market. They’re profitable, scaling fast, and investing heavily in product and data – and this is one of the first hires into a team that will shape how they grow in Germany.

Role Overview: As their Product Marketing Manager, you’ll sit across product marketing, experimentation, and data‑driven problem solving, helping define how customers discover their offering, understand their options, and move through early acquisition and onboarding.

Why this role stands out:

• 🚀 Join a newly created team with huge scope to shape how it operates
• 🧠 Split across positioning, segmentation, tooling, funnel optimisation and testing
• 💥 Work closely with engineering and data to build new onboarding and eligibility tools
• 🌍 Cross‑market exposure – product and engineering in the UK, commercial teams in Germany
• 📈 Startup‑style ownership with the stability of a profitable, established FinTech

Who we’re looking for:

• Product marketing / management or growth experience focused on acquisition or onboarding
• Strong analytical instincts and hands‑on A/B testing experience
• Familiarity with data‑led approaches to prioritising leads & improving early funnel conversion
• Someone who thrives in an ambiguous, build‑from‑scratch environment
• Bonus: German speaking (not essential)

If this sounds like the kind of ownership and impact you’re looking for, please apply here. 📧☎️

Seniority level

Mid‑Senior level

Employment type

Full‑time

Job function

Product Management and Marketing

Industries

Technology, Information and Media, Financial Services