Product Marketing Manager

LegalFly; City Of London; Hybrid; EUR 40,000 - 80,000; Full time

Job summary

An innovative firm is seeking a Product Marketing Manager to help revolutionize the legal industry with cutting-edge AI technology. This role offers the chance to shape the marketing function from the ground up, driving strategic messaging, go-to-market strategies, and sales enablement. You'll work in a fast-paced environment, collaborating with a world-class team to create compelling content and analyze market opportunities. With a competitive salary, equity compensation, and a hybrid work policy, this position is perfect for a self-starter eager to make a significant impact in a rapidly growing tech scale-up.

Benefits

Equity compensation (ESOP)

Top-class equipment (Macbook Pro, Herman Miller chair)

Health insurance

Pension plan

Free lunch on office days

Monthly team activities

Yearly team retreat

Qualifications

• 5-7 years in Product Marketing, ideally in legal tech.
• Proven ability to develop strategic messaging and go-to-market strategies.

Responsibilities

• Become a product expert and feed insights into GTM strategy.
• Lead strategy and execution for product launches.

Skills

Product Marketing

Strategic Messaging

Communication Skills

Market Analysis

Sales Enablement

Content Creation

Go-to-Market Strategy

Education

Bachelor's Degree in Marketing or related field

Tools

Data Analysis Tools

Marketing Automation Software

Job description

Join LEGALFLY!

LEGALFLY is a pioneering legal AI platform offering an end-to-end solution that is transforming the legal industry:

Exceptional product-market fit: Our advanced and intuitive legal AI solutions have rapidly gained traction in the market. LEGALFLY is trusted by leading European Enterprises and law firms, and we have strategic partnerships with industry leaders like Slaughter & May and Allianz.

Hyper-growth: Following our successful Series A funding round of 15 million EUR in July 2024, LEGALFLY is experiencing rapid growth. Backed by top investors, including Mehdi Ghissassi, Director of Product at Google Deepmind, we plan to triple our team by the end of the year and accelerate feature development.

World-class team: LEGALFLY was founded by four tech veterans from Tinder, bringing extensive knowledge and expertise to drive innovation.

Unmatched security: We are setting the global standard for responsible legal AI with unrivalled security measures. LEGALFLY ensures that sensitive client data never leaves the company's premises through on-premise anonymization.

Global expansion: Our recent funding will support our expansion across the globe. We are extending our platform to key jurisdictions, including the United States, United Kingdom, France, Netherlands, and Belgium, driving the digital transformation of legal services globally.

Join us at LEGALFLY and be a part of our mission to revolutionize the legal industry with cutting-edge AI technology.

Join us at LEGALFLY as our Product Marketing Manager and be a part of our mission to revolutionise the legal industry with cutting-edge AI technology.

Key responsibilities:

1. Voice of the customer: Become a product and market expert on Legal AI, and the challenges of In-house legal teams to feed into our GTM strategy, marketing campaigns and sales process.
2. Messaging and Positioning: Demonstrable success in developing strategic messaging that synthesises customer needs, business impact, product positioning, and competitive differentiation.
3. GTM Strategy & Launches: Lead the strategy and execution, ensuring marketability from the start and shaping cohesive launch strategies.
4. Sales enablement: Collaborate with Sales to drive productivity through product knowledge transfer, seller collateral, and value-based talk tracks.
5. Content & Collateral: Create compelling marketing and sales content in formats such as web pages, video, one pagers, decks, battlecards, and more.
6. Reporting and Analysis: Leverage data to unearth insights into buyer and customer needs and identify market opportunities.

You might be a good fit if you:

1. Have 5-7 years of experience in Product Marketing or related field, ideally with some exposure to the legal tech space.
2. Have demonstrable success in developing strategic messaging that synthesises customer needs, business impact, product positioning, and competitive differentiation.
3. Are an excellent written and verbal communicator - translating ideas into compelling narratives to win over target customers.
4. Thrive working in a fast-paced environment where priorities can change, and processes may need to be created from scratch.
5. Have a proven ability to extract insights from research and translate those insights into go-to-market strategies.
6. Can think strategically and develop big-picture ideas while executing on tactical details.
7. Are an independent self-starter, excited by the prospect of being the first Product Marketer at LEGALFLY, shaping the function from the ground up.

Your direct manager and team:

You will join the Marketing team led by the Head of Marketing. Your team consists of Growth Marketing, Design and Events Marketing.

Our offer:

1. A position with impact: Join a fast-growing tech scale-up with an innovative culture and tremendous market opportunity.
2. Competitive salary package.
3. Equity compensation in the form of ESOP.
4. Top-class equipment to thrive: Including Macbook Pro, Herman Miller chair, and Widescreen 34' monitor.
5. Investment in your well-being: top-notch health insurance and a pension plan.
6. Hybrid work policy: office days are Mondays, Tuesdays and one additional day of your choice. Remote work is possible two days a week.
7. Beautiful, light-filled office: in the heart of London (Fitzrovia).
   ️ Free lunch: on office days.
8. Monthly team activities & yearly team retreat.

Have we sparked your interest? Let’s get in touch & join the AI Revolution!