Product Marketing Manager

JR United Kingdom; Bradford; Remote; GBP 45,000 - 70,000; Full time

Job summary

A dynamic Insurtech company is seeking a remote-based SaaS Product Marketing Manager to lead product launches and develop strategic campaigns. This role is pivotal in the company's growth, requiring a marketing expert with a strong background in SaaS and insurance to resonate with customers. You will own messaging, drive market research, and create impactful collateral while enjoying generous leave and a bonus scheme.

Benefits

Company bonus scheme

34 days annual leave + birthday off

Enhanced parental leave

14 days paid sick leave

Employee Assistance & Wellbeing Programmes

Qualifications

• Proven success in SaaS Product Marketing role with Insurance clients.
• Comfortable with occasional travel to UK Head Office.
• Naturally curious personality, able to communicate positively.

Responsibilities

• Develop compelling messaging and positioning for target audiences.
• Maintain brand voice consistency across marketing channels.
• Create engaging sales enablement materials such as case studies.

Skills

Product Marketing

Communication

Market Research

Brand Management

Data Analysis

Job description

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We’re excited to be supporting a fast-growing Insurtech Data Client, as they look to welcome an experienced remote-based SaaS Product Marketing Manager to their team. This is a pivotal role at a key moment in the company’s growth journey — ideal for someone who thrives on bringing products to life through strategic, creative marketing. You'll own the planning and execution of product launches, developing impactful campaigns and go-to-market strategies that resonate with customers and prospects.

Responsibilities

• Develop compelling messaging and positioning that speaks to target audiences across the customer journey
• Maintain consistency in brand voice and messaging across all marketing channels
• Track and report on product launch success using clear, actionable data
• Translate launch performance into strategic improvements
• Create engaging sales enablement materials, including case studies, FAQs, and collateral
• Conduct market research to inform and refine product positioning

Requirements

• Proven success in SaaS Product Marketing role with Insurance clients - essential
• Strong acumen; any broader commercial insurance experience is a bonus
• Comfortable with occasional travel to UK Head Office (once a month max)
• Naturally curious personality, able to communicate positively and succinctly
• Company bonus scheme
• 34 days annual leave + birthday off
• Enhanced parental leave & 14 days paid sick leave
• Employee Assistance & Wellbeing Programmes