Product Marketing Coordinator

Cloud Imperium Games Limited; Manchester; On-site; GBP 30,000 - 50,000; Full time

Job summary

An innovative company is seeking a Product Marketing Coordinator to drive marketing campaigns for exciting new game launches. This role is perfect for a detail-oriented marketer with a passion for gaming and strong communication skills. You will collaborate with diverse teams to create impactful marketing strategies and engage with a vibrant community of gamers. Join a dynamic environment where creativity and enthusiasm thrive, and help shape the future of gaming with your unique insights and expertise. If you are ready to make a mark in the gaming industry, this opportunity is for you!

Benefits

Flexible working hours

Sports and social groups

Innovative work environment

Qualifications

• Ability to craft marketing campaigns for new product launches.
• Extensive knowledge of video games and their communities.

Responsibilities

• Create and manage data-driven marketing campaigns.
• Partner with cross-functional teams for campaign execution.

Skills

Product Marketing

Communication Skills

Campaign Management

Data Analysis

Gaming Knowledge

Education

Bachelor's Degree in Marketing or related field

Job description

Product Marketing Coordinator page is loaded

Product Marketing Coordinator

Apply locations Manchester time type Full time posted on Posted 27 Days Ago job requisition id JR100989

We are a crowdfunded company and have a dedicated and enthusiastic community of backers who are helping us create the “Best Damn Space Sim Ever”. We want to build the best we can deliver and we believe wholeheartedly in the value of exceptional diverse talent.

The Brand Marketing team, a key group within the overall Marketing team at CIG, is responsible for building foundational plans for projects and promotions with emphasis on their associated marketing strategy, also, for working across the company and beyond, to execute globally through the mix of functional disciplines so that goals and strategies are met.

We are looking for a passionate, detail-oriented and talented product marketer with excellent written and spoken communication skills. The right candidate will have knowledge of product marketing campaigns for live service titles as well as strong knowledge of gaming and game industry trends.

Founded in 2012, Cloud Imperium Games creates cutting-edge videogames that defy expectations. We’re currently developing Star Citizen, a record-breaking multiplayer online space sim, and Squadron 42, a cinematic single-player adventure set in the same universe. Join us as we break boundaries and make videogame history.

We are a crowdfunded company and have a dedicated and enthusiastic community of backers who are helping us create the “Best Damn Space Sim Ever”.

For more information about life at Cloud Imperium Games, check this out - https://youtu.be/cXjp7SRBpIA

What does a Product Marketing Coordinator at CIG do?

• Reporting to the Senior Brand Manager, the Product Marketing Coordinator will be responsible for creating and managing data-driven marketing campaigns centred around new product launches and sales activations.
• Establish campaign goals and KPIs, work with marketing stakeholders to execute tactics, and report back performance to leadership groups.
• Work with the wider marketing team supporting marketing activations and campaigns where needed and be able reprioritize projects to suit business goals.
• Partner with cross-functional teams and game development teams to solidify plans and flawlessly execute.
• Clarify and manage data/communication flow from development teams to marketing teams.
• Work with and manage third party vendors and external stakeholders.
• Work with Creative Director to deliver best in class creative executions. Creative executions you’ll be involved in managing may include, but aren’t limited to: Web, Trailers, Social Media, Promotions, and Events.
• Be a knowledge expert on our games and Star Citizen universe. Use this knowledge to identify positionings and value propositions with various target audiences. Manage how we reach those audiences and communicate this positioning creatively to them.

What do we expect from our Product Marketing Coordinator?

• Ability to craft marketing campaigns to introduce new sales products that resonate with our player base
• Able to translate core game concepts into clear consumer propositions tailored to our target audiences.
• Excellent written and verbal communication skills
• Detail-oriented and driven to organize and re-prioritize tasks and decisions under regularly shifting requirements and deadlines.
• Able to work with other teams and disciplines to complement and support each other's plans and objectives.
• Extensive knowledge of video games and their respective communities.
• Proactively identify opportunities to enhance marketing and communication strategies to the next level.

Diversity Statement

CIG is a global company, staunchly committed to cultivating a culture and workplace that celebrates all backgrounds, lifestyles, and perspectives. Together, we are creating a space where authentic recognition, appreciation, and understanding of the importance of diversity is fostered by everyone. As an Equal Opportunity Employer, we strive to build a team that represents all walks of life , and we want every employee to bring all the things that make them unique to the work environment. The universe is as vast and varied as the people in it, and it’s our differences that make it special.

Fraud Statement

We are aware of people receiving job offers that fraudulently allege to be from CIG. These types of fraud can be carried out through false websites, fake email addresses claiming to be from our company, or social media. We do not ask for your personal info like bank account numbers, identification numbers, etc through social media or chat-based apps, nor do we request or send money for the purchase of business equipment.

If you suspect fraud, please report it to your local authorities, as well as reaching out to us at info @ cloudimperiumgames.com with any information you may have.

If you like wild growth and working with happy, enthusiastic over-achievers, you'll enjoy your career with us!

About Us

Founded in 2012, Cloud Imperium Games creates cutting-edge videogames that defy expectations. We’re currently developing Star Citizen, a record-breaking multiplayer online space sim, and Squadron 42, a cinematic single-player adventure set in the same universe. Join us as we break boundaries and make videogame history.

With studios in Manchester, Los Angeles, Austin, and Frankfurt our colleagues work in a relaxed, innovative, and future thinking environment. We host various sports and social groups, such as tabletop games, wargaming, yoga, football, and tennis, to name a few.
We are a crowdfunded company and have a dedicated and enthusiastic community of backers who are helping us create the “Best Damn Space Sim Ever”.