Product Manager - Up to £60,000

Blu Digital; Driffield; On-site; GBP 50,000 - 70,000; Full time

Job summary

A growing brand management company in the UK seeks a Commercial Product Manager to lead the expansion and optimization of its branded product range across D2C, Amazon, and B2B channels. This role focuses on managing the product lifecycle, building relationships with suppliers, and ensuring alignment with commercial objectives. The ideal candidate will have experience in product management and excellent relationship-building skills.

Qualifications

• Experience in managing product lifecycles, including supplier onboarding and product launches.
• Ability to build relationships with brand partners and internal teams.
• Strong analytical skills to optimize commercial performance.

Responsibilities

• Lead the expansion and optimization of branded product range.
• Manage product lifecycle and reduce time-to-market.
• Ensure alignment with commercial objectives.

Job description

Are you a commercially minded product expert ready to take ownership of a growing brand portfolio? My client is hiring a Commercial Product Manager to lead the expansion and optimisation of their branded product range across D2C, Amazon, and B2B channels.

This role is central to the business’s growth plans and will be responsible for managing the full product lifecycle, from onboarding new suppliers to launching products and optimising commercial performance. As the volume of branded partnerships increases, this hire will ensure a consistent, structured approach to execution, reducing time-to-market and improving supplier engagement.

You will act as the single point of contact for brand partners, working closely with internal teams across commercial, trading, and marketing to deliver successful product launches and long-term range performance. You’ll take a hands-on approach to building strong relationships with suppliers, supporting exclusive product development, and curating a high-performing branded range across markets.

This is a new role with clear impact, designed to support delivery of key business goals heading into a critical period. You’ll free up senior leadership to focus on wider strategic priorities, while ensuring product activity stays on track and aligned with commercial objectives.