Product Manager – Global Card Issuing Platform (BaaS)

WorldFirst Group; Greater London; On-site; GBP 90,000 - 130,000; Full time

Job summary

WorldFirst Group seeks a Senior Product Manager to own enterprise-grade infrastructure enabling card programs worldwide through a single integration. You will manage a unified Global API and SDK suite for a consistent white-label experience across Europe, North America, and APAC.

You will drive API/SDK design and strategic global expansion, coordinating with regional issuing setups, Sponsor Banks, and payment networks while ensuring data residency and regulatory compliance.

Qualifications

• 5+ years in Technical Product Management, fintech/payments.
• Experience with global product roadmaps and cross-region delivery.
• Strong API and developer experience (DX).
• Experience shipping SDKs for frontend flows like card provisioning.
• Knowledge of ISO 8583/20022 and four-party payment model.
• Excellent English communication; Mandarin would be a plus.

Responsibilities

• Own unified Global API and SDK strategy for card issuance across multiple regions.
• Lead global-first SDK development with iOS, Android, Web.
• Drive market expansion by partnering with regional banks, processors, and schemes.
• Manage multi-tenant BaaS and white-label orchestration with data residency & compliance.
• Create deep technical docs for edge cases like cross-border routing.
• Collaborate with global enterprises to translate needs into scalable features.

Skills

Technical Product Management

Fintech

Payments

Global API design

SDK development

Cross-functional leadership

Job description

Introduction

We’re WorldFirst, an international payments business helping move money around the world.We became part of Ant Group in 2019, accelerating our mission to create the world’s best platform for international trade by combining WorldFirst’s products with Ant’s solutions aimed at enabling the digitalization of the modern services industry globally.

We have a shared purpose ‘to make it easy to do business anywhere.’ Together, we are advancing our shared aim of bringing innovative, inclusive and affordable services to small and medium-sized businesses and online merchants in the rapidly growing area of cross-border trade.

Role Overview

We are building the world’s most developer-friendly Global Card Issuing Platform. We are looking for a Senior Product Manager to own the enterprise-grade infrastructure that allows clients to launch card programs anywhere in the world through a single integration.

You will be responsible for a unified Global API and SDK suite that abstracts the complexity of regional payment networks. Whether a client is launching in Europe, North America, or APAC, your product will provide a consistent, white-label experience. You will drive both the technical \"how\" (API/SDK design) and the strategic \"where\" (global expansion and regional issuing setups).

What you’ll do

• Unified Global API Strategy: Design and maintain a single, polymorphic API architecture that supports card issuance across multiple jurisdictions, ensuring developers don't have to rewrite code for each new market.


• Global-First SDKs: Lead the development of White-label SDKs (iOS, Android, Web) that provide high-performance, customizable UI components for card management, activation, and security (3DS/SCA) globally.


• Market Expansion & Network Integration: Lead the \"boots on the ground\" product discovery for new regions. Identify, negotiate, and integrate with local Sponsor Banks, Processors, and Card Schemes (Visa/Mastercard/Local Schemes) to expand our footprint.


• BaaS & White-label Orchestration: Manage the multi-tenant architecture that allows enterprise clients to deploy fully branded financial products while ensuring data residency and regional compliance (e.g., GDPR, CCPA).


• Technical Product Specification: Create deep technical documentation for global edge cases, such as cross-border transaction routing, multi-currency ledgering, and localized authorization hooks.


• Enterprise Solutioning: Work with global tier-1 enterprises to understand their cross-border needs, translating them into scalable features on the global roadmap.

What we’re looking for

• Experience: 5+ years in Technical Product Management with a heavy focus on Fintech, Payments, or BaaS.


• Global Infrastructure Mindset: Proven experience building products that operate across multiple regions. You understand how to build a core platform that handles 80% of global needs, with 20% regional modularity.


• API & SDK Expertise: * Expert-level knowledge of RESTful API design and developer experience (DX).


• Experience shipping SDKs that simplify complex frontend flows (e.g., card provisioning to Apple/Google Pay).


• Deep Payment Knowledge: Understanding of the global \"four-party model\", ISO 8583/20022 messaging, and the nuances of regional authorization and settlement.


• Strategic Execution: Ability to navigate the complexity of local regulations while maintaining a fast-paced, global product roadmap.


• Communication: Exceptional English communication skills, capable of influencing both London-based stakeholders and global engineering teams.


• FluencyinEnglishisrequired.ProficiencyinMandarinChinesewouldbeaplus.