Product Manager, Consumer Digital Promotion Marketing, Psoriatic

Johnson & Johnson; Horsham; Hybrid; GBP 50,000 - 70,000; Full time

Job summary

A leading healthcare company is seeking a Product Manager for Consumer Digital Promotion Marketing in Horsham, UK. The role involves leading the launch strategy for Icotrokinra in Plaque Psoriasis. Candidates should have a Bachelor's degree and at least 3 years of experience in marketing or related fields. This hybrid position requires working in Horsham 3 days a week with some domestic travel.

Qualifications

• At least 3 years of business experience in marketing or related fields.
• Strong analytical and critical thinking skills.
• Ability to lead in a matrix environment.

Responsibilities

• Lead consumer digital promotion launch tactics.
• Provide inputs to cross-functional partners regarding launch strategy.
• Manage agency partners to ensure alignment with brand strategy.

Skills

Analytical skills

Project management

Communication skills

Influencing

Education

Bachelor's degree

MBA

Job description

At Johnson & Johnson, we believe health is everything. Our strength in healthcare innovation empowers us to build a world where complex diseases are prevented, treated, and cured, treatments are smarter and less invasive, and solutions are personal. Through our expertise in Innovative Medicine and MedTech, we are uniquely positioned to innovate across the full spectrum of healthcare solutions today to deliver the breakthroughs of tomorrow, and profoundly impact health for humanity. Learn more at https://www.jnj.com

Job Function:

Digital Marketing

Job Sub Function:

Digital Marketing Strategy

Job Category:

Professional

All Job Posting Locations:

Horsham, Pennsylvania, United States of America

Job Description:

Johnson & Johnson is recruiting for a Product Manager, Consumer Digital Promotion Marketing, Psoriatic, located in Horsham, PA.

About Innovative Medicine

Our expertise in Innovative Medicine is informed and inspired by patients, whose insights fuel our science-based advancements. Visionaries like you work on teams that save lives by developing the medicines of tomorrow.

Join us in developing treatments, finding cures, and pioneering the path from lab to life while championing patients every step of the way.

Learn more at https://www.jnj.com/innovative-medicine

About Immunology

Our expertise in Innovative Medicine is informed and inspired by patients, whose insights fuel our science-based advancements. Visionaries like you work on teams that save lives by developing the medicines of tomorrow.

Our Immunology team leads in the development of transformational medicines for immunological disorders and illnesses. You can influence where medicine is going by restoring health to millions of people living with immune diseases.

Join us in developing treatments, finding cures, and pioneering the path from lab to life while championing patients every step of the way.

Learn more at https://www.jnj.com/innovative-medicine

Position Overview

The Consumer, Digital Product Manager is a core member of the brand team, responsible for developing and executing the DTC TV launch strategy for Icotrokinra in Plaque Psoriasis (PsO).

This position reports to the Group Product Director, Consumer Marketing, Icotrokinra.

Key Responsibilities:

1. Lead the development & execution of consumer digital promotion launch tactics, including all critical assets for TV and media.
2. Participate and actively provide inputs to cross-functional partners regarding launch strategy & tactical implementation, including but not limited to other marketing teams, sales, medical affairs, learning excellence, global, insights, etc.
3. Manage associated AOR and agency partners, ensuring shared accountability to the brand strategy, marketing excellence, and exceptional execution of key tactics and deliverables.
4. Uphold values guided by Our Credo, prioritizing the needs and well-being of the people we serve.

This is not an exhaustive list of job functions. Other duties may be assigned as needed.

Qualifications

Required:

• Bachelor's degree required; MBA preferred.
• At least 3 years of business experience with a successful track record, preferably in marketing or related fields such as sales, medical, or sales learning & development.
• Strong analytical and critical thinking skills, with the ability to translate data into actionable tactics.
• Ability to lead in a matrix environment and influence without authority.
• Excellent communication and project management skills.
• Demonstrated passion and perseverance for long-term goals.
• Ability to work in Horsham, PA (3 days/week) and travel domestically up to 30%.

Preferred:

• Launch experience.
• DTC experience.

Johnson & Johnson is an Equal Opportunity Employer. All qualified applicants will receive consideration without regard to race, color, religion, sex, sexual orientation, gender identity, age, national origin, disability, or protected veteran status. We seek qualified candidates who are protected veterans and individuals with disabilities as defined under VEVRAA and Section 503 of the Rehabilitation Act.

If you require accommodations during the interview process, please contact the Employee Health Support Center at [e-mail] or askGS for assistance.

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