Product and Content Marketer

adaption; Greater London; Remote; GBP 60,000 - 90,000; Full time

Benefits offered by this job

Innovative culture

Growth opportunities

Adaption Passport

Lunch allowance

Comprehensive benefits

Team offsites and visits to SF HQ

Job summary

Adaption is shaping the next era of intelligence by building adaptive AI. We’re hiring a Product Marketing & Content Specialist who can translate complex research into compelling launch blogs, case studies and social content.

You’ll own major product launches, craft positioning for developers and enterprise buyers, and drive real-time engagement across channels. Remote-friendly, global team with ambitious growth and strong ownership culture.

Qualifications

• Proven ability to write and ship technical content, launch narratives, or socials.
• Experience growing high-engagement social channels (X/Twitter, LinkedIn) in AI/ML or developer tools.
• Ability to turn complex research results into compelling positioning.

Responsibilities

• Drive full launch ownership from positioning to landing pages and docs.
• Translate research into accessible launch blogs and explainers.
• Develop high-leverage positioning and sales enablement collateral.
• Monitor discourse and position Adaption at the center of conversations around continual learning.

Skills

Technical writing

Social media marketing

Platform-native writing

AI/ML marketing

Content strategy

Job description

About Us

Most AI is frozen in place - it doesn’t adapt to the world. We think that’s backwards. Our mandate is to build efficient intelligence that evolves in real-time. We bring together exceptional people with the drive and creativity to push the boundaries of continual adaptation. We’re looking for builders and creative thinkers ready to shape the next era of intelligence.

Our team is small, talent-dense, and moving quickly, with a culture rooted in accountability, initiative and shared success. We look for people who care deeply, ship fast, and are eager to make a dent in the world. We operate with low egos, high velocity, and extreme ownership to build technology that expands access and benefits the many, not the few.

How We Work

• Impact over activity: We are building a generational company. We value people who execute on ideas rather than comment from the sidelines. We believe our competitive edge lies in caring about excellence across the entire lifecycle - from research to product. No task is beneath anyone: no one is too senior to test the build, clean the data, or unblock a teammate.
• Vulnerable, low-ego collaboration: We believe exceptional work comes from people who challenge, support and push one another to think bigger. Rapid iteration requires stepping into discomfort. We encourage bold, half-baked, and unorthodox ideas. When we disagree, we share feedback directly, never through side channels.
• Celebrate decisively: Extraordinary effort should be deeply memorable. We celebrate milestones generously and publicly - via spot bonuses, team dinners, spontaneous gifts, and company-wide recognition - to fuel each other for the next sprint.

The Role

Our vision is AI systems that are flexible, adaptable, and accessible to everyone. We believe efficiency is what makes this possible. It’s how we expand access and ensure innovation benefits the many, not the few.

Adaption works on some of the hardest problems in AI: models that keep learning, intelligence that companies own, and systems that make frontier performance efficient. Our stories need to be as rigorous as the research behind them. As our Product and Content Marketer, you’ll turn complex technical work into socials, case studies, blog posts that builders, researchers and enterprise leaders want to read, trust and share.

You’re a writer first. You can sit with a research scientist, understand the result, and come back with the launch blog, the positioning and the one line that makes it click. You’ll set the standard for how Adaption sounds everywhere.

What You’ll Do

• Drive full launch ownership: Own the entire lifecycle of our major product and research launches, from technical positioning and architectural teardowns to landing pages, documentation walkthroughs, and distribution metrics.
• Translate research into mainstream communication: Turn research papers, training runs, and benchmark evaluations into highly readable launch blogs and technical explainers. You collaborate across teams to get to the essence of why this matters.
• Translate science into commercial impact: Develop high-leverage positioning, battlecards, technical one-pagers, and sales enablement collateral for our core product suite (Adaptive Data, Adaptive Intelligence, Adaptive Interfaces).
• Drive real-time engagement & community: Monitor AI discourse, jump into relevant discussions with substantive technical context, and position Adaption at the center of critical conversations around continual learning and adaptive systems.
• Launch campaigns across channels: Coordinate multi-platform release strategies for every product update (Adaptive Data, Adaptive Intelligence, Adaptive Interfaces), aligning social hooks with long-form blogs, docs, and developer announcements.
• Platform analytics & iteration: Continuously track reach, engagement, follower quality, and downstream traffic to test formats aggressively, cut what fails, and double down on what resonates.

Skills You’ll Bring

We look beyond traditional markers of experience. What matters most to us is what you’ve built and the impact you’ve had. We value demonstrable output, curiosity and alignment with our core values:

• Proven execution & impact: A track record of writing and shipping high-impact technical content, launch narratives, or socials. Demonstrated experience growing and running high-engagement social channels (especially X/Twitter and LinkedIn) within AI/ML, developer tools, or open-source ecosystems. You have a good instinct for marketing materials that will resonate, and have shown impact on socials in short form. You measure success by reach, adoption, and shift in perception, not hours logged.
• Platform-native writing & media versatility: Exceptional editorial instincts tailored to platform context. You know how to write a 10-part technical breakdown on X without fluff, structure a credible founder post on LinkedIn, and storyboard a 60-second product demo for video. Proven ability to turn complex technical results into positioning that lands with both developers and enterprise buyers.
• Direct ownership & fast execution: You move with urgency. When a model drops or an industry debate flares up, you synthesize the technical angle and get content live while it's still relevant. An ability and desire to operate in one of the fastest moving companies in the world.
• Relevant experience: 4+ years in product marketing, technical content or developer marketing, including at least 2 years in AI, ML or developer tools. You’ve worked close enough to technical teams to know how research becomes a product, and how a product becomes a story.
• A portfolio that speaks for itself: You’ve built and grown strategic social accounts, establishing communication strategy and caring about the day-to-day.

Above all, we're looking for great teammates who make work feel lighter and aren't afraid to go out on a limb with bold ideas. You don't need to be perfect, but you do need to be adaptable. We encourage you to apply, even if you don't check every box.

What we offer

• Innovative culture: You’ll be part of a generational opportunity to define the trajectory of AI, surrounded by a team pushing the boundaries of what’s possible.
• Growth paths: A dynamic environment with opportunities to take on new challenges, expand your responsibilities, and make an impact beyond your immediate role.
• Adaption Passport: An annual travel allowance to explore somewhere new, experience different cultures and keep expanding your horizons. It can be used to travel to any country you haven’t previously been to.
• Lunch on us: A weekly allowance for takeout or grocery delivery, wherever you are in the world. Whether it's stocking your fridge or having dinner delivered, it’s one less thing to think about.
• Comprehensive benefits: High-quality medical coverage and benefits designed to support your health and well-being.
• Team offsites and visits to SF HQ: We're a global team, but believe there's real value in spending time together in person. We regularly bring teammates together at our SF HQ and for team offsites in locations around the world, including London, Mexico City, and New York.