Principal Web & Marketing Analytics Consultant

UNAVAILABLE; City Of London; Hybrid; GBP 65,000 - 80,000; Full time

Job summary

An innovative firm is seeking a Principal Web & Marketing Analytics Consultant to lead strategic analytics initiatives. This role involves managing client relationships, delivering high-value consulting, and guiding teams to success. You will engage with senior stakeholders, develop data-driven strategies, and contribute to new business opportunities. With a flexible work environment and a commitment to professional growth, this position offers a chance to make a significant impact in a dynamic industry. If you are passionate about analytics and thrive in a collaborative setting, this is the perfect opportunity for you to excel and innovate.

Benefits

Flexible 35-Hour Work Week

Birthday Holiday & Meal

BHSF Wellbeing Plan

Group Medical Insurance

Life Insurance

Ride-to-Work Scheme

Stakeholder Pension Scheme

Retail & Leisure Discounts

Qualifications

• Experience in data and digital analytics with strong project management skills.
• Ability to engage with senior stakeholders and lead client workshops.

Responsibilities

• Lead client workshops and manage project delivery for multinational clients.
• Drive new business development and client retention through strategic insights.

Skills

Data Analytics

Project Management

B2B Sales

Client Management

Communication Skills

Education

Bachelor's Degree in a related field

Tools

Google Analytics

Google Tag Manager

Adobe Analytics

Tealium iQ

Segment

Bloomreach Exponea

OneTrust

Job description

Overview

Principal Web & Marketing Analytics Consultant

LondonHybrid From £65,000

About Us

At Mezzo Labs, we’re proud to be at the forefront of innovation, committed to transforming the technology and design landscape across the UK and beyond. Our mission is to empower businesses and individuals with cutting-edge solutions that enhance productivity, creativity, and efficiency. We specialise in developing intuitive software and applications that cater to a broad range of industries, driven by a passion for excellence and a strong commitment to user-centric design.

Founded in 2007, Mezzo Labs is built on a foundation of expertise and collaboration. Our team of experienced professionals thrives in a dynamic and creative environment, where innovation is encouraged, and growth is at the heart of everything we do. We believe in pushing boundaries, challenging the status quo, and creating new possibilities through technology.

Recently acquired by The MISSION Group PLC, marking an exciting new chapter in our growth. While we continue to focus on serving a diverse client base across the UK, we’ve also expanded our global presence with offices in the Asia-Pacific region. Our clients span multiple sectors, including financial services, healthcare, travel, and eCommerce, where we deliver tailored solutions that help businesses stay ahead in an ever-evolving digital world.

Role

We are seeking a consultant ready to step into a Senior Manager role, with experience in the data and digital analytics space. You’ll bring a strong background in account, budget, and project management, alongside people management and leadership skills. In this role, you will lead client workshops and discovery sessions, contributing to new client opportunities by scoping projects and creating costings. A deep understanding of B2B sales and marketing journeys is essential, as well as the ability to engage with senior stakeholders, including Heads of and C-suite executives, to deliver strategic insights and drive client success.

A week in the life of a Principal Consultant at Mezzo Labs will look like:

• Client Management: Lead weekly status calls for a multinational client, covering project updates and budgets. Capture action items, align team members, and ensure timely project delivery.
• Project Delivery & High-Value Consulting: Design high-level Martech architecture diagrams and manage data discrepancy diagnostics, providing recommendations for resolution.
• Reporting & Cross-Selling: Present findings and suggest additional projects to clients. Draft scoping documents for new or ongoing projects, including time estimates and key assumptions.
• Strategic Planning: Collaborate with clients to develop a 1-2 year roadmap for data quality, reporting, and activation, working with the team to incorporate specialized expertise.
• Team Collaboration & Leadership: Facilitate workshops on complex challenges, guide team members to perform and grow, and provide mentorship as the go-to data and technology consultant.
• New Business Development: Support new business meetings as the analytics subject matter expert, contributing insights and expertise.
• Client Retention & Value Addition: Drive renewals, explore additional engagement opportunities, and conduct mid-year client feedback sessions to ensure satisfaction and expand accounts.
• Thought Leadership & Marketing: Write LinkedIn posts bi-monthly to share insights on analytics trends and promote Mezzo Labs.
• Managing Difficult Conversations: Address dissatisfied clients' concerns regarding quality, deadlines, or responsiveness, potentially discussing cost adjustments or contract renewals.

You have hands-on experience with Google Analytics, Google Tag Manager, and ideally Adobe Analytics. You’re familiar with server-side tagging, JavaScript, and platforms like Tealium iQ, Segment, or Bloomreach Exponea. You also have a strong understanding of data privacy laws, including GDPR, and experience with preference management tools like OneTrust.

You’re proactive, able to anticipate challenges and add value to client accounts. With strong communication skills, you can confidently engage with senior stakeholders. Self-motivated and disciplined, you manage multiple clients and workstreams effectively, while collaborating seamlessly with your team.

Benefits

And in return…

• Flexible 35-Hour Work WeekManage your work-life balance with our flexible 35-hour week. You decide when and how to schedule your hours, allowing you to take time off during the week without affecting your annual leave.
• Birthday Holiday & MealGet an extra day off for your birthday. If it falls on a weekend or public holiday, take the following working day off instead. We’ll also contribute up to £150 for a meal for you and a guest to celebrate!
• BHSF Wellbeing PlanEnjoy affordable health cash plans, access to a 24/7 GP helpline, and reimbursement for regular dental checkups to support your overall health and wellbeing.
• Group Medical InsuranceYou’ll be included in our comprehensive healthcare plan, with the option to add coverage for your spouse and dependents at your own cost.
• Life InsurancePeace of mind with life insurance. In the unfortunate event of death during your employment, a one-off lump sum payout will be provided.
• Ride-to-Work SchemeGet up to 42% off a new bike and safety gear through the government-backed Ride-to-Work scheme, supporting a healthier, more eco-friendly commute.
• Stakeholder Pension SchemeWe match your pension contributions up to 5% of your salary, helping you save for the future. You’ll be eligible for the scheme after successfully completing your probation period.
• Thanks Ben – Retail & Leisure DiscountsAccess exclusive discounts on everything from cinema tickets to restaurants and shopping, making life a little more affordable and enjoyable.