Principal Product Marketing Manager, Platform

Elastic; United Kingdom; Remote; GBP 45,000 - 85,000; Full time

Job summary

Join a forward-thinking company as a Product Marketing Lead for the Elasticsearch Platform. In this exciting role, you'll collaborate with product leads to define strategies that elevate awareness and market penetration. You'll craft engaging content that resonates with developers, enabling them to understand the unique capabilities of Elastic's solutions. With a focus on creativity and technical expertise, you'll play a vital role in launching products and fostering partnerships within the developer community. This dynamic position offers the chance to make a significant impact in a company that values diversity and flexibility in the workplace.

Benefits

Competitive pay

Health coverage for you and your family

Flexible locations and schedules

Generous vacation days

Donation matching up to $2000

40 hours for volunteer projects

16 weeks of parental leave

Qualifications

• 5-10 years in product marketing for technical products.
• Proven track record in engaging with developers and technical audiences.

Responsibilities

• Lead technical product marketing for the Elasticsearch Platform.
• Craft compelling product messaging and content for developers.

Skills

Product Marketing

Technical Communication

Content Creation

Cross-Functional Collaboration

Developer Engagement

Education

Bachelor's Degree in Marketing or related field

Tools

Webinars

Blogs

Videos

Job description

Elastic, the Search AI Company, enables everyone to find the answers they need in real time, using all their data, at scale — unleashing the potential of businesses and people. The Elastic Search AI Platform, used by more than 50% of the Fortune 500, brings together the precision of search and the intelligence of AI to enable everyone to accelerate the results that matter. By taking advantage of all structured and unstructured data — securing and protecting private information more effectively — Elastic’s complete, cloud-based solutions for search, security, and observability help organizations deliver on the promise of AI.

We're looking to add a new node to the Product Marketing cluster, focusing on the Elasticsearch Platform. In this role, you will be a trusted technical marketing partner to the product leads, working closely on jointly defining the outbound strategy and go-to-market for the platform. To be successful you will have experience marketing to developers and need to become comfortable with the technical aspects of Elastic’s products and solutions, the markets they play in, as well as, the creative aspects of positioning technology through messaging and narratives that are compelling, authentic, and differentiated!

Responsibilities

• Act as a technical product marketing lead for the Elasticsearch Platform, and take ownership of the strategy to drive awareness and market penetration of key capabilities.
• Serve as an internal authority on the developer persona.
• Craft compelling, technical and differentiated outbound product messaging and content (like blogs, videos, tutorials, web pages, webinars that resonate with developers).
• Enable the field on our solutions, through training and content (e.g., pitch decks and playbooks).
• Build and implement plans to reach and champion relationships with our developer and technology partner ecosystem.
• Plan and implement product launches (with operational marketing teams), including crafting launch materials and content to support and coordinate with team members.
• Build a positive partnership with peers in Product Management, Engineering and Community to optimally launch new features and products and engage with users.
• Attend and present at Elastic events, third party trade shows and other events to help showcase our products to technical audiences.

Job Requirements

• 5-10 years of experience in product marketing in a technical environment.
• Proven track record of effectively marketing technical products to developers or technical audiences.
• Curiosity about the “how” of technology to tell compelling stories about the “why.”
• Ability to work in a very cross-functional role, with a highly distributed team.
• Experience driving a GTM and crafting high-quality assets.
• Be a spokesperson for product capabilities and Elastic at large for internal and external audiences - including webinars, trainings, and analyst briefings.
• Excellent spoken and written communication skills.

Desired Skills and Experience

• Direct experience with developers, and audiences that build applications.
• Product marketing experience with technical SaaS or infrastructure products preferred.
• Experience crafting engaging content for developers, including blog posts, decks, videos, etc.
• Comfortable marketing to technical leaders.
• Familiarity with Elasticsearch, Elastic Platform or our solutions.

Additional Information - We Take Care of Our People

As a distributed company, diversity drives our identity. Whether you’re looking to launch a new career or grow an existing one, Elastic is the type of company where you can balance great work with great life. Your age is only a number. It doesn’t matter if you’re just out of college or your children are; we need you for what you can do.

We strive to have parity of benefits across regions and while regulations differ from place to place, we believe taking care of our people is the right thing to do.

• Competitive pay based on the work you do here and not your previous salary.
• Health coverage for you and your family in many locations.
• Ability to craft your calendar with flexible locations and schedules for many roles.
• Generous number of vacation days each year.
• Increase your impact - We match up to $2000 (or local currency equivalent) for financial donations and service.
• Up to 40 hours each year to use toward volunteer projects you love.
• Embracing parenthood with a minimum of 16 weeks of parental leave.

Different people approach problems differently. We need that. Elastic is an equal opportunity/affirmative action employer committed to diversity, equity, and inclusion. Qualified applicants will receive consideration for employment without regard to race, ethnicity, color, religion, sex, pregnancy, sexual orientation, gender perception or identity, national origin, age, marital status, protected veteran status, disability status, or any other basis protected by federal, state or local law, ordinance or regulation.

We welcome individuals with disabilities and strive to create an accessible and inclusive experience for all individuals. To request an accommodation during the application or the recruiting process, please email [e-mail]. We will reply to your request within 24 business hours of submission.