Principal Field Marketing Manager (m/f/d) - EMEA

emerson; Reading; On-site; GBP 70,000 - 100,000; Full time

Job summary

A global technology company is seeking a Principal Field Marketing Manager to lead marketing strategies in EMEA from Reading, UK. The ideal candidate will have over 10 years of experience in marketing and sales, and must be able to drive engagement and revenue growth. This role involves collaboration with sales leadership, developing localized marketing strategies, and leveraging customer relationships. An inclusive culture that values innovation is promoted.

Benefits

Career development opportunities

Inclusive workplace culture

Qualifications

• 10+ years of marketing and/or sales experience.
• Must be located in the UK and speak English.

Responsibilities

• Support region needs through marketing strategies to accelerate growth.
• Collaborate with sales leadership to achieve revenue growth.
• Develop localized marketing activities and messaging.

Skills

Customer-focused marketing leadership

Account-based marketing

Collaboration with cross-functional teams

Sales enablement

Education

Bachelor's degree

Tools

Salesforce

CRM

Job description

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Principal Field Marketing Manager (m/f/d) - EMEA, Reading

Client: emerson

Location: Reading, United Kingdom

Job Category: Other

EU work permit required: Yes

Job Reference: 46a28f008084

Job Views: 7

Posted: 12.08.2025

Expiry Date: 26.09.2025

Job Description:

Emerson T&M (Test & Measurement) is searching for a customer-focused marketing leader to join our Field Marketing team in EMEA. Based in the UK, the role collaborates closely with our EMEA field marketing and local sales teams to drive engagement, pipeline, and revenue across our customers in EMEA. The experienced candidate should have a deep understanding of the UK and greater Europe test and measurement market, a strong focus on customer and sales success, experience in account-based marketing and sales enablement, and the ability to collaborate effectively with global, cross-functional teams.

Does this opportunity seem to be your next career step? Accelerate your career! Apply today!

In This Role, Your Responsibilities Will Be:

• Be a trusted partner to EMEA sales & marketing leadership by understanding and supporting the needs of the region through careful planning of marketing strategies and programs that accelerate pipeline and revenue growth.
• Partner closely with regional sales leadership and account managers to understand the country business goals, related account landscape, and specific goals to achieve revenue growth.
• Identify marketing strategies needed and collaborate with global marketing and BU teams to develop activities, messaging, and enablement to drive effective marketing activation in the region.
• Leverage customer relationships, regional preferences, and industry knowledge to ensure marketing and event efforts are localized and relevant.
• Utilize industry associations, partners, and third-party media to increase NI awareness and reach local customers effectively.
• Lead regional sales communications (newsletters, trainings, updates) to ensure sales awareness and engagement with marketing campaigns, content, and local events.
• Monitor activity effectiveness and demand growth by checking reports in SFDC and enabling account-specific communication and activation.

Who You Are:

You demonstrate collaboration, decisiveness, and high-quality decision-making, even with incomplete information or uncertainty. You pursue your goals with energy, drive, and persistence.

For This Role, You Will Need:

• Bachelor's degree and 10+ years of marketing and/or sales experience
• Must be located in the UK and speak English

Preferred Qualifications That Set You Apart:

• Account-based marketing experience
• Knowledge of the test and measurement industry
• Experience with Salesforce / CRM

Our Culture & Commitment to You:

At Emerson, we value a workplace where every employee is respected, valued, and empowered to grow. We foster innovation, collaboration, and diverse perspectives. We invest in your career development and promote an inclusive culture to help you thrive. We believe diverse teams drive growth and business success.