PR Manager - Luxury Brand, National & TV Coverage

Confidential; Leeds; Presencial; GBP 42.000 - 65.000; Jornada completa

Descripción de la vacante

Confidential in Leeds is seeking a PR professional to lead consumer PR for a premium brand and drive growth. You will own the PR strategy, build strong media relationships, and turn coverage into measurable business impact with marketing and leadership.

This hands-on role offers scope to shape the PR function as the business scales, with potential to grow a team. You’ll craft compelling narratives that win national and broadcast coverage in a fast-paced, ambitious environment.

Formación

• Proven PR experience within a B2C environment
• Strong track record of securing premium media coverage including national or broadcast
• Excellent relationships with journalists and media contacts
• Commercial mindset and ability to drive growth through PR

Responsabilidades

• Develop and deliver the PR strategy aligned to growth objectives
• Build relationships with journalists, editors and broadcasters
• Identify opportunities to secure high-value coverage across consumer media
• Pitch stories and create campaigns that generate interest and coverage
• Develop opportunities for TV, radio and other broadcast coverage
• Create press releases, pitches and briefing materials
• Identify reactive PR opportunities and respond quickly to trends
• Collaborate with marketing and leadership to convert business activity into PR opportunities
• Track PR performance and measure impact
• Manage external PR partners as needed
• Shape company reputation and PR function as the business grows

Conocimientos

PR strategy

Media relations

Storytelling

Campaign management

Broadcast media

Measuring impact

Team leadership

Educación

Bachelor's degree in Communications/PR

Descripción del empleo

Confidential in Leeds is seeking a PR professional to lead consumer PR for a premium brand and drive growth. You will own the PR strategy, build strong media relationships, and turn coverage into measurable business impact with marketing and leadership.

This hands-on role offers scope to shape the PR function as the business scales, with potential to grow a team. You’ll craft compelling narratives that win national and broadcast coverage in a fast-paced, ambitious environment.