PR Manager

Skechers; St Albans; On-site; GBP 30,000 - 60,000; Full time

Job summary

Join a dynamic and innovative company as a PR Manager, where you will enhance brand visibility through strategic marketing and public relations initiatives. This role involves collaborating with influential Ambassadors and Athletes, overseeing PR campaigns, and building strong relationships with media representatives. If you are passionate about the footwear industry and possess exceptional communication and organizational skills, this is an exciting opportunity to make a significant impact in a fun and supportive work environment. Embrace your individuality and thrive in a culture that values diversity and growth.

Benefits

Competitive salary and benefits package

Opportunities for career growth

Dynamic work environment

Product discount

Free onsite parking

Qualifications

• Proven PR experience in the Footwear industry.
• Exceptional communication skills for engaging content creation.
• Strong organizational skills with attention to detail.

Responsibilities

• Oversee PR marketing campaigns and align with brand messaging.
• Cultivate relationships with media and influencers.
• Manage PR Assistant and support their development.

Skills

PR experience in Footwear industry

Verbal and written communication

Organizational skills

Interpersonal relationships

MS Office proficiency

Knowledge of fashion trends

Ability to multi-task

Tools

Adobe Photoshop

Meltwater

Job description

As the PR Manager, you will enhance Skechers' brand visibility by implementing trend-influenced marketing and public relations strategies across print and digital platforms. You will also collaborate closely with Skechers Ambassadors and Athletes to foster growth in both the Lifestyle and Performance divisions through strategic partnerships.

You will be the face of Skechers at various functions, including events and trade exhibitions. This will involve cultivating strong relationships with Ambassadors, media representatives and influencers to promote the brand.

Do you have experience in guiding PR Marketing Campaigns and can support with brand messaging within our lifestyle & performance media channels?

If so, we want you to join our team as a ‘Skechers PR Manager’

As the PR Manager, you will oversee and guide PR marketing campaigns, ensuring alignment with brand messaging and target audience. Strategically coordinate and develop targeted pitches, specific to the target demographics for all Skechers lifestyle and Skechers Performance to secure placements and articles in appropriate fashion, pop culture, fitness media and appropriate category-related media channels.

As well as be the direct line manager to the PR Assistant responsible for day-to-day supervision, supporting systems training and continued development.

With competitive salary and benefits, plus opportunities for career growth. You can make your mark in the world of retail with Skechers!We want you to be yourself and feel welcome when you join us.

What we’re looking for:

• Proven PR experience within the Footwear to athletic industry.
• Exceptional verbal and written communication skills with the ability to create engaging and persuasive content across various platforms.
• Excellent organisational skills with a keen eye for detail and precision in all aspects of work.
• Ability to develop strong interpersonal relationships at all levels among all cross-functional groups.
• Proficient in MS packages including Word, Excel, Powerpoint, and experience of using Adobe Photoshop and Meltwater
• Must display a high degree of professionalism, tact, and diplomacy.
• Shows initiative, highly organised with the ability to make decisions.
• Knowledge of popular culture and current fashion/footwear trends.
• Knowledge of Football and Running, as well as other sports.
• Ability to multi-task and work to tight deadlines.
• A background or knowledge in footwear design principles and technological innovations is highly desirable for this role.

This role is office based in our St Albans Head Office. However, we are looking for someone who has the willingness to travel to meet with editors, press, influencers, attend trade shows and Skechers hosted events. Aswell as the ability to be flexible and willing to work unsociable hours, weekends and extended hours when necessary.

Skechers offers:

• Competitive salary and benefits package
• Opportunities for career growth and development
• A fun and dynamic work environment
• Product discount
• Free onsite parking

Find out more about our benefits and perks once you’ve applied!

This is a great opportunity to join us and make a positive impact. If you feel you can be a true brand ambassador for Skechers, apply now.

About Skechers
Skechers (NYSE: SKX), a global, Fortune 500 brand develops and markets a diverse range of lifestyle and performance footwear, apparel, and accessories. Developing comfort technologies is the foundation of all we do – delivering stylish, innovative, and quality products. Serving over 180 countries and territories, Skechers connects customers to products through department and specialty stores, e-commerce and digital stores, and through our more than 5,200 company-and third-party-owned retail locations. Headquartered in Southern California, with offices and distribution centers around the globe, Skechers has spent 30 years helping people of all ages look and feel good.

Be You - Feel Welcome

Skechers recognises the importance and power of diversity within our business. We ensure that our people processes are fair, transparent and promote equality of opportunity for all employees and job applicants.

Reasonable accommodations may be made to enable individuals with disabilities or health conditions, who are otherwise qualified for the job position, to perform the essential functions as detailedabove.