PR Manager

Trinny London; Greater London; Hybrid; GBP 65,000 - 90,000; Full time

Benefits offered by this job

Hybrid and flexible working

25 days holiday

Product allowance (£500 annual)

Company discount

Wellbeing days

Job summary

Trinny London is seeking a dynamic PR Manager to lead earned media across the UK, US, Australia and Ireland, reporting to Head of Communications & Advocacy. You will shape corporate reputation, expand brand narratives, and manage agency partners while advising the Founder on personal brand alignment.

You will blend creativity with strategic insight, nurture premier editor relationships, and translate briefs into cohesive comms plans that support product campaigns and growth across markets.

Qualifications

• Significant experience managing high-impact communications/PR programs within the beauty industry and managing a high-profile brand founder / brand personality.
• Strong media relationships and in-depth knowledge of the global beauty industry.
• Creative with strategic insight, understanding the media landscape, digital culture and beauty sector.

Responsibilities

• Strategically balance and execute PR initiatives for Trinny London and its founder, ensuring personal appearances and press align with business objectives.
• Implement integrated PR strategies across the UK, US, IRE, and AU, monitoring market trends to deliver compelling, consistent brand narratives for campaigns.
• Partner closely with internal marketing teams to translate creative briefs into fully aligned comms plans that maintain uniform brand messaging.
• Direct regional PR agencies to drive high-impact local activations, overseeing media prep, briefing docs and interview chaperones.
• Cultivate and develop long-term relationships with premier beauty, lifestyle, and business editors, influencers, and VIPs to secure sustained coverage.
• Identify emerging trends, influencer strategies, and media touchpoints to maximise reach and impact of earned coverage globally.
• Lead and develop a Co-Ordinator within their role to support with PR initiatives

Skills

Media relations/press

Brand storytelling

Strategic PR planning

Agency management

Executive advising

Job description

Are you ready to rethink your routine? We're looking for a dynamic PR Manager to join our Marketing Team, managing PR across the Trinny London brand and Trinny Woodall. Reporting into our Head of Communications & Advocacy, you will significantly expand our brand narrative, drive impactful earned media, shape corporate reputation, and lead integrated PR/advocacy across the UK, US, Australia and Ireland.Supporting our internal team and managing our agencies, you will advise our Founder and CEO on personal brand alignment and strategic storytelling. The ideal candidate blends creativity with strategic insight, understands the media landscape, digital culture, and the beauty sector, and can inspire teams and partners for breakthrough communications.

Welcome to Trinny London!

Here at Trinny London, we're changing the face of makeup and demystifying skincare, and we're only just getting started. Founded in 2017 by Trinny Woodall, Trinny London is challenging people all over the world to rethink their routines.

We have achieved tremendous growth since 2017 and we're proud to be one of Europe's fastest-growing beauty brands. We're generating millions of sales by developing innovative products, acquiring hundreds of thousands of supporters and customers all over the world, and more importantly, building a talented and motivated team to support our fantastic growth.

Our Values

We live by three core values: we bring fearless passion, we act with smart intent and we all wear yellow.

We always go the extra mile, working together to push boundaries and celebrate our wins and learnings as a team. We listen to every idea, big or small, and make considered decisions. We support each other to achieve our goals and thrive on collaboration.

• Strategically balance and execute PR initiatives for both Trinny London and our founder Trinny Woodall, ensuring her high-profile personal appearances and press align directly with Trinny London's core business objectives
• Implement integrated PR strategies across the UK, US, IRE, and AU, monitoring market trends to deliver compelling, consistent brand narratives for both existing and new product campaigns
• Partner closely with internal marketing teams to translate creative briefs into fully aligned comms plans that maintain uniform brand messaging
• Direct regional PR agencies to drive high-impact local activations, holding them accountable for territory growth while overseeing media prep, briefing docs, and interview chaperones
• Cultivate and develop long-term relationships with premier beauty, lifestyle, and business editors, as well as key opinion leaders and VIPs, to secure continuous press coverage and sustained brand advocacy
• Identify emerging trends, influencer strategies, and innovative media touchpoints to maximise the reach and impact of earned coverage globally
• Lead and develop a Co-Ordinator within their role and to support with any PR Initiatives

Welcome to Trinny London!

Here at Trinny London, we're changing the face of makeup and demystifying skincare, and we're only just getting started. Founded in 2017 by Trinny Woodall, Trinny London is challenging people all over the world to rethink their routines.

We have achieved tremendous growth since 2017 and we're proud to be one of Europe's fastest-growing beauty brands. We're generating millions of sales by developing innovative products, acquiring hundreds of thousands of supporters and customers all over the world, and more importantly, building a talented and motivated team to support our fantastic growth.

Our Values

We live by three core values: we bring fearless passion, we act with smart intent and we all wear yellow.

We always go the extra mile, working together to push boundaries and celebrate our wins and learnings as a team. We listen to every idea, big or small, and make considered decisions. We support each other to achieve our goals and thrive on collaboration.

• Strategically balance and execute PR initiatives for both Trinny London and our founder Trinny Woodall, ensuring her high-profile personal appearances and press align directly with Trinny London's core business objectives
• Implement integrated PR strategies across the UK, US, IRE, and AU, monitoring market trends to deliver compelling, consistent brand narratives for both existing and new product campaigns
• Partner closely with internal marketing teams to translate creative briefs into fully aligned comms plans that maintain uniform brand messaging
• Direct regional PR agencies to drive high-impact local activations, holding them accountable for territory growth while overseeing media prep, briefing docs, and interview chaperones
• Cultivate and develop long-term relationships with premier beauty, lifestyle, and business editors, as well as key opinion leaders and VIPs, to secure continuous press coverage and sustained brand advocacy
• Identify emerging trends, influencer strategies, and innovative media touchpoints to maximise the reach and impact of earned coverage globally
• Lead and develop a Co-Ordinator within their role and to support with any PR Initiatives

Requirements

These skills will help you go far in this role:

• Significant experience managing high-impact communications/PR programs within the beauty industry and managing a high-profile brand founder / brand personality

• A proven Beauty PR leader with strong media relationships and in-depth knowledge of the global beauty industry
• A creative outlook on pitching ideas to the media securing impactful, sales-driving coverage
• Exceptional communication skills, with the ability to strategically build and leverage strong relationships with internal and external stakeholders
• Full of energy and enthusiasm with a fantastic can-do attitude
• Excellent writer with flawless spelling and grammar skills
• Exceptional organisation and time management skillsResponds quickly and decisively to changes and amends
• Confident in strategically communicating ideas
• Thrives in a fast-paced environment
• Seeks out relevant data and applies technical skills to support effective problem solving

We love to hear from anybody interested in Trinny London! Although it's useful to have the skills listed above, we're always eager to hear from ambitious people looking for their next challenge.

Benefits

Our mission is to give our customers the tools they need to be their best. And the same goes for our team through our benefits:

• Hybrid and flexible working, with core working hours
• 25 days holiday (we're also partial to a handful of spontaneous and well-earned Wellbeing Days throughout the year, as well as Early Finish Fridays and Summer Fridays)
• Welcome to Trinny London Starter Stack and swag
• Your Beauty Wallet: You'll receive a £500 annual product allowance to explore and enjoy our full range of Trinny London products
• 2 weeks work from anywhere
• Company discount for yourself, your friends, and family
• Vitality health scheme, EAP and Medicash (including dental, optical & audiological care)
• An annual personal training and development budget
• Enhanced family friendly packagesto support birthing & non-birthing parents
• Pension scheme
• Workplace nursery scheme
• Cycle to work scheme
• T-Parties = many office socials as well as summer and festive celebrations!
• Rewards and Recognition Scheme (awarding length of service with gifts, vouchers and additional annual leave)

Equal Opportunities

We celebrate diversity in our customers, our products, and the teams we build. We champion inclusivity and want everyone to be the best versions of themselves.

We're committed to equal opportunities and welcome people from all backgrounds, with their unique perspectives, ideas and experiences.