PR and Content Writer (Fixed term contract - 12 months)

The Marketing Pod Ltd; Metropolitan Borough of Solihull; Hybrid; GBP 30,000 - 50,000; Full time

Job summary

An established industry player is seeking a passionate PR and Content Writer to join their dynamic team. This role involves creating engaging content for various platforms, from blogs to social media, while collaborating closely with clients and internal teams. The ideal candidate will have a strong background in B2B technical writing, a keen understanding of SEO, and a commitment to ethical practices. With a supportive environment that values growth and diversity, this opportunity offers a chance to make a positive impact in the marketing sector while enjoying flexible working arrangements. If you're ready to contribute your creativity and expertise, this role is perfect for you.

Benefits

Ethical pension scheme

Trained mental health first aiders

Flexible working hours

25 days annual leave

Cycle to work scheme

Electric vehicle salary sacrifice scheme

Qualifications

• 3+ years in B2B/Technical writing with a focus on SEO.
• Strong written and oral communication skills are essential.

Responsibilities

• Deliver diverse written content including blogs, white papers, and social media posts.
• Research key topics and build media lists for PR strategies.

Skills

B2B Technical Writing

SEO Writing

Interpersonal Skills

Time Management

Communication Skills

Tools

Semrush

Meltwater

Monday.com

Harvest

Job description

PR and Content Writer (Fixed term contract - 12 months)

Department: Content & PR

Job Type: Contract (12 Month)

Location: Hockley Heath, near Birmingham.

Hybrid, part time and flexible working considered.

The Marketing Pod (Pod for short) is a B2B specialist marketing agency. We’re based just outside Birmingham in the green and pleasant lands of the Umberslade Estate. A cheerful and supportive team of 40, each with our own specialisms, we are now looking for a content and PR writer, for a 12 month FTC beginning in early April 2025.

The person we are seeking will be interested in B2B tech or clean energy, keen to work for a business that takes its ethical and environmental responsibilities seriously, and passionate about making a positive difference. They will love working as a member of a team but will be proactive, ambitious, self-motivated and able to prioritise a busy workload. If this sounds like you, what are you waiting for?

Pod is committed to building a diverse team. We believe that different perspectives make us better at what we do, and we encourage applications from talented individuals from all backgrounds, ethnicities, abilities and neurotypes. We also encourage you to get in touch with any additional needs you may have during the interview process, so we can support you to have a smooth experience.

The role

The role will be based at our office on Pound House Lane, Solihull, B94 5DF, with hybrid working available. Monthly attendance at Pod HQ is required as a minimum. Weekly attendance is expected for all team members but increased flexibility is available depending on circumstances.

Pod’s Content and PR team is one of five ‘Centres of Excellence’ which allow our agency to provide clients with senior specialists across content, PR, design, digital and consultancy. We collaborate closely with all other delivery teams, as well as our dedicated client services team (CST). We are also client facing, providing clients with the opportunity to speak directly with the experts that are involved with their projects.

We believe that Content and PR are closely connected and complementary marketing specialisms. Our ideal candidate will be someone that can provide writing skills and creative thinking across both, with guidance and support from our senior Content and PR specialists.

You will be responsible for:

• Delivering a variety of written content across the Pod’s full client portfolio as well as for the Pod, including a range of short and long-form content, from editorial, blogs and white papers to scripts for video and podcasts, social media posts, ads, infographics and reactive comments, in line with brand tone of voice. It may also include client or internal presentations.
• Researching key topics (through desk top research and expert interviews) to collate the background information for written content;
• Building media lists and conducting forward feature research and planning;
• Supporting with event and award research, to facilitate the creation of PR and content strategies, for clients and for Pod;
• Proofreading and editing copy across a range of materials;
• Supporting with brief scoping and creation as required;
• Attending in person and virtual client meetings or interviewing subject matter experts as required;
• Liaising closely with all of the Pod’s delivery teams, to make sure delivered content meets the brief and client objectives. This includes providing design direction on content assets, and quality assurance on web content;
• Staying up to date with trending topics for clients and across the B2B marketing/copywriting space.

Person specification

We want every team member to embody the Pod values. Here’s what we’re looking for from you:

• Motivated, passionate and determined.
• Collaborative and helpful
• Keen to learn and grow
• Able to receive and act on feedback
• Environmentally and ethically conscious
• Willing to proactively support Pod’s contribution to the UN’s Sustainable Development Goals (SDGs).

Skills and experience

• An understanding of brand voice and copywriting best practice
• >3 years experience in a B2B/Technical writing role
• An understanding of writing for SEO
• Excellent interpersonal, time management and communication skills
• Excellent written and oral communication skills

Bonus knowledge and experience

• Energy, utilities or regulated services marketing experience
• Experience of using Semrush
• Experience of using Meltwater
• Experience of Monday.com and Harvest
• An understanding of writing for GEO.

Here’s what you can expect from us*:

• Ethical pension scheme
• Trained mental health first aiders
• Flexible working: core hours 10am-4pm
• 25 days annual leave (FTE) plus office closure between Christmas and New Year.

If the role becomes permanent, we also offer:

• Cycle to work scheme
• Electric vehicle (EV) salary sacrifice scheme.

*Benefits begin after the agreed probationary period is successfully completed.

In your letter, we’d love to hear a little about why you are interested in working for Pod and what qualities you would bring to our team.