PR Account Manager

89up; Greater London; Hybrid; GBP 38,000 - 43,000; Full time

Benefits offered by this job

Hybrid work

24 days holiday

Performance bonuses

Pension

Life insurance

Wellbeing services

Cycle-to-work

EDI commitment

Career progression

Mentoring and training

Job summary

89up in London is seeking an experienced PR Account Manager to drive media relations for not-for-profit clients. You will develop media strategies, secure coverage, and manage journalist relationships across UK and international markets.

The role offers hybrid working with office days, a generous holiday allowance, performance bonuses, and a supportive team. You will mentor junior colleagues and contribute to integrated campaigns spanning policy, digital, and creative teams.

Qualifications

• 3+ years experience in media relations with an agency.
• Strong journalist relationships and proven coverage in UK and/or international markets.
• Exceptional media handling across print, broadcast and online.
• Excellent writing and editorial instincts.
• Ability to pitch complex topics into compelling stories for media.

Responsibilities

• Develop media strategies and secure high-quality coverage.
• Build journalist relationships and lead sell-ins.
• Draft press materials and brief spokespeople.
• Work with cross-functional teams across campaigns.
• Manage campaigns and supervise junior colleagues.

Skills

Media relations

Agency experience

News pitching

Writing/editing

Stakeholder management

Job description

Salary £38-43K (dependent on experience) plus two yearly bonuses

Location: Angel, London

Basic Hours of Work: 40 hours per week (Mon-Fri 9am to 6pm)

About 89up

89up is the global agency for not-for-profits and good causes. Our mission is clear: to help our incredible clients tackle the world’s greatest challenges. We work with civil society organisations across the UK, Europe, the US, and beyond to build award-winning campaigns that drive meaningful change. From climate action, social justice, economic fairness and human rights, everything we do brings us closer to achieving the UN Sustainable Development Goals.

We are a fully integrated agency delivering public relations, creative campaigns, website development, advocacy, insights, and mobilisation. Working for 89up, you join a team of talented people who are passionate about driving change, love tackling complex problems, believe in working collaboratively and value ideas from colleagues at all levels.

About the role

• Are you an experienced, driven PR professional with a passion for news and a growing book of journalist contacts?
• Do you want to work with some of the world’s biggest non-profits and foundations, running campaigns with real-world impact for people and the planet?
• Are you a versatile self-starter who is equally at home crafting glossy consumer feature stories or spotting the killer news hook in complex research?
• Do you want to progress your career in an exciting, fast-paced agency environment with opportunities to hone your skills across media, strategy, advocacy and integrated campaigning?

We’re looking for an experienced PR Account Manager to join our UK/Global PR team. This is a hands‑on media relations role for someone who can hit the ground running: developing media strategies, finding stories, building journalist relationships, securing coverage and helping clients cut through busy news agendas.

You’ll work across a varied client base, from international policy summits and data‑led research launches to local community storytelling and building creative media moments from scratch. Your day‑to‑day work will include reading reports and policy documents to identify newsworthy insights, developing media angles, drafting press materials, leading sellins, briefing spokespeople and staying close to journalists to understand what they need.

With support and oversight from Account Directors and senior leaders, you will contribute to and deliver the strategic direction of accounts, taking ownership of campaign delivery, timelines, client management and ensuring we meet and beat client expectations. You’ll also manage and support junior colleagues, helping them sharpen their writing, pitching and news judgement.

On integrated campaigns you’ll work closely with our digital, policy, creative and web teams, with opportunities to learn and expand your skills in different disciplines.

Curious about the type of clients you’ll be working with? Check out the case studies on our website: https://89up.org/our-work

What we’re looking for

We’re looking for someone with agency experience, excellent media instincts and a proven ability to secure high‑quality coverage. This role will suit someone who is proactive, curious and commercially aware, with excellent media relations skills and the confidence to operate across UK and international markets.

The ideal candidate will bring:

• 3+ years experience in media relations with a strong agency background and proven track record of building strong journalist relationships and landing top-tier UK and/or international coverage.
• Exceptional media handling skills, with a detailed knowledge of the news cycle across print, broadcast and online outlets. You can identify which outlets will reach our target audiences, turn any topic into a compelling pitch that makes journalists bite and package stories for print, broadcast or online news.
• Quality writing and editorial instincts to create high‑quality copy, from crisp headlines to polished opinion articles and detailed press notes, with the ability to swiftly tailor messaging for different media markets.
• Confidence in tackling complex topics, spotting the media hook in a dense research report and turning it into a compelling story that journalists want to cover.
• Global perspective and political instincts, with hands‑on experience navigating politically and culturally sensitive campaigns and issues. You understand how narratives land differently in international markets and can adapt accordingly.
• Ability to think ‘outside the box’, bringing original suggestions to tricky briefs, whether by reframing a narrative, finding a fresh hook, or pushing for a bolder approach.
• Excellent stakeholder management with a natural ability to build strong relationships with clients and external partners, and experience in managing diverse stakeholders.
• Strong account handling to drive progress on projects. You’re organised, calm under pressure and able to juggle multiple priorities while keeping quality high. You lead calls confidently, present ideas with clarity, and can offer smart counsel in the moment.
• A team player who can get the best out of working collaboratively with team members and use their skillsets, managing both up and down. You bring out the best in junior colleagues, helping shape strong outputs and sharing your knowledge generously.
• Commercial understanding of the need for projects to be not only well executed but also delivered within budget.
  

What we offer

• Hybrid working with 3 office days (Tuesday, Wednesday, Thursday as core days. You may need to come into the office on Mondays and Fridays for important meetings)
• 24 days holiday (a max of 4 days are taken for closure over Christmas (plus an additional day off on your birthday)
• A competitive base salary with performance‑linked discretionary bonuses twice yearly
• Enhanced maternity/paternity pay
• Pension company contributions
• Gold‑plated sickness benefits and life insurance
• Online GP, private counselling, eyecare vouchers, wellbeing service
• Cycle‑to‑work scheme
• A commitment to Equality, Diversity and Inclusion (EDI)
• Clear career progression pathways and opportunities to develop in a fast‑growth agency
• Formal mentoring and training schemes to support your success
• A dynamic work environment where your contributions are heard and counted, not lost in the noise and tangle of a large corporate business

This is an opportunity to work on some of the most pressing issues of our time, with people who are committed to making a difference. If you’re passionate about politics, media, and driving change, we want to hear from you.