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PR Account Director

JR United Kingdom

London

Hybrid

GBP 150,000 - 200,000

Full time

6 days ago
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Job summary

An established industry player is seeking a dynamic Account Director to lead their Consumer team. This role involves driving innovative campaigns for renowned brands in consumer tech, leisure, and lifestyle sectors. You will leverage your extensive media relations and communication skills to maximize coverage opportunities while collaborating with a talented team. If you have a passion for impactful storytelling and a knack for influencer campaigns, this position offers a fantastic opportunity to make a significant impact in a hybrid work environment, balancing office presence with flexibility.

Qualifications

  • Proven experience as an Account Director in consumer tech and lifestyle.
  • Strong communication and leadership skills with media relations expertise.

Responsibilities

  • Drive campaigns and coordinate activities across multiple accounts.
  • Manage coverage generating techniques and leverage media contacts.

Skills

Account Management
Communication Skills
Media Relations
Leadership
Influencer Campaigns
Content Development

Job description

Our client, a multi-specialist PR agency with strong consumer, corporate, digital, travel, and technology teams, is looking for an Account Director to join their Consumer team. They work with great brands across consumer tech, leisure, and lifestyle including travel, mobile technology, retail, and home entertainment.

Key Responsibilities

  • Driving campaigns forward and coordinating activity across busy accounts.
  • Effectively managing a range of coverage generating techniques – identifying possible news hijacking opportunities, drafting spokesperson commentary, driving social editorial, etc.
  • Applying your knowledge of the news & social agenda to client campaigns and using it to generate opportunities.
  • Maximising your extensive contacts list to seek out opportunities, sell-in, and land top-tier coverage.

Skills & Experience

  • An established Account Director with relevant consumer tech and lifestyle agency/client experience.
  • An excellent team player with great communication skills and leadership qualities.
  • Excellent media relations within consumer tech, lifestyle titles, broadcast, and national news/features writers.
  • Influencer campaign experience – especially with gaming influencers – would be a bonus.
  • Proficient in developing creative and impactful content for a variety of needs.

Location & Workplace Policy

  • Hybrid, 3 days in office in Central London.
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