PPC Manager

TN United Kingdom; Manchester; On-site; GBP 40,000 - 70,000; Full time

Job summary

An innovative company is seeking a skilled PPC Manager to lead the optimization and growth of multiple PPC accounts. This role involves strategic planning, managing campaigns across Google and Microsoft, and collaborating with digital teams to drive results. With a focus on data-driven decision-making, you'll have the opportunity to mentor team members and enhance performance through continuous optimization. Join a diverse and inclusive workplace that values collaboration and ambition, where your contributions will make a significant impact on the company's success.

Benefits

Flexible working hours

Health and wellness programs

Professional development opportunities

Employee discounts

Team-building events

Qualifications

• 5+ years experience managing PPC campaigns with large budgets.
• Strong proficiency in data analysis and decision making.

Responsibilities

• Manage multiple PPC accounts across Google and Microsoft networks.
• Continuously optimize campaigns to enhance performance.
• Produce and present reports on PPC activities to stakeholders.

Skills

PPC Campaign Management

Data Analysis

Excel

Google Analytics

Strategic Planning

Team Leadership

Tools

Data Studio

Google Ads

Microsoft Ads

Job description

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Manchester City Centre - close to Victoria Station

Fantastic package + Excellent Benefits

Peninsula has been empowering businesses for over 40 years, with over 44,000 UK business owners choosing Peninsula for their HR & Health & Safety support. We're looking for a creative, analytical, and highly organized PPC Manager to oversee the management, optimization, and growth of multiple Group PPC accounts.

Day-to-Day Responsibilities

1. Manage the planning and daily management of multiple PPC accounts across Google and Microsoft networks.
2. Strategic planning across all PPC accounts managed within the team, focusing on increasing lead generation and improving cost efficiencies.
3. Integrate all paid channels, including paid social media and programmatic advertising trials, to benefit Group companies.
4. Continuously optimize campaigns through testing to enhance performance.
5. Produce and present reports on PPC activities to internal stakeholders.
6. Collaborate effectively with the PPC and wider digital teams to ensure optimal results.
7. Oversee activity and results of all paid search efforts, ensuring adherence to best practices and standards.
8. Coach and mentor PPC team members to elevate their work quality.
9. Monitor bid management across all PPC networks to identify trends, opportunities, and concerns.

What You Bring to the Team

• Over 5 years of experience managing competitive PPC campaigns and handling large budgets.
• Strong proficiency in Excel, Data Studio, and Google Analytics, with a passion for data analysis and data-driven decision making.
• Enthusiasm to stay updated on industry standards, new technologies, and digital marketing approaches, with the ability to communicate this within the team.
• Ability to develop long-term strategies with a hands-on approach to execution.
• Knowledge of multiple biddable media platforms, including display advertising, Google and Microsoft ads, social media, remarketing, and programmatic.

Get in touch to find out more!

Peninsula is committed to creating a diverse and inclusive workplace. We value collaboration, diverse perspectives, and multiple approaches. We care about our employees and communities, nurture talent, and encourage ambition. We are passionate about people who take pride in their work. Our employees are at the heart of everything we do—diverse in makeup and united in goals. We are an Equal Opportunity Employer.