PPC Executive

Bluetree Group; Rotherham; Hybrid; GBP 25,000 - 30,000; Full time

Job summary

A leading online printing company in Rotherham is seeking a PPC Executive to drive their paid marketing channels. This role involves account management for paid advertising, focusing on customer acquisition and retention. The ideal candidate will have Google Ads experience and be analytical, with strong stakeholder management skills. Benefits include a competitive salary, hybrid working opportunities, and various perks to support employee wellbeing.

Benefits

22 days annual leave plus bank holidays

Health cash plan after 3 months

Team social events

Discount/voucher schemes

Cycle to work scheme

Free fruit, snacks, and beverages

Enrolment into the company pension scheme after 3 months

Free onsite Parking

Qualifications

• Strong decision-making based on data results.
• Ability to manage large budgets responsibly.
• Capable of learning from failures.

Responsibilities

• Drive efficiencies and improve ROI across Paid Search.
• Analyze production reports to balance sales types.
• Support product launches with effective advertising.

Skills

Experience managing Google Ad accounts

Strong analytical approach

Ability to build strong relationships with stakeholders

Tools

Google Ads

Power BI

HTML

CSS

Job description

instantprint is the UKs largest online printer – and we’re growing quickly. It is our mission to help businesses look amazing through print – and to make it as easy and convenient as possible! Not only do we provide over 750,000 businesses with the highest quality flyers, business cards and posters, but we offer a wide range of services and products to help them grow – and look incredible whilst doing it.

Here’s where you come in:

We are looking for a dynamic and commercially focussed PPC Executive to help drive our rapidly growing paid marketing channel portfolio. With over 750,000 small businesses already choosing us to create their marketing materials with us, your purpose is to put our brand in front of both new and existing audiences to drive new customer acquisition and improve retention. We treat every business customer as a client partner, however small their business is, and your role will be critical to help our customers purchase the right print.

Reporting directly to the Head of eCommerce & Marketing, this role is responsible for day-to-day account management for paid advertising on instantprint.co.uk and supports heavily in performance marketing.

The role plays a vital part in achieving the growth aspirations of the UKs largest online printer, instantprint.co.uk. Our PPC channels are a key strategic pillar and, as such, you will be at the forefront of accelerating growth through both acquisition and retention campaigns.

About the position:

• Salary between £25,000 - £30,0000
• Work hours: Mon - Friday 9:00am - 5:30pm (flexible early/late 7:30am-6:30pm) eg start at 7:30am finish at 4pm
• Hybrid working: Currently working from home for 3 days in 10. Every Wednesday and every other Friday. Following the initial 60 days onboarding and training this option will be available to you.
• Weekly pay, every Friday
  

Key Responsibilities

• The PPC Executive is responsible for driving efficiencies and improving ROI across Paid Search. The PPC Executive will work across all Paid Search channels including Google and Microsoft (Bing).
• Working alongside the eCommerce & Marketing teams, you will use campaign and non-campaign data to drive sales, both generally and on targeted product lines. You will utilise our existing campaign structure and continually develop it to be the most effective in the industry.
• You will analyse our production capability reports to ensure that we are delivering sales and growth in areas. that are most relevant to our capacity levels - ensuring that there is a good balance of types of sales being made to ensure a harmonious production environment
• You will work closely with our product development and eCommerce team to ensure that products are launched effectively and with maximum impact. Product launch success can be heavily attributed to our paid advertising approach and, as such, is highly regarded as a key driver of success for new product launches.
• You will work with the Head of eCommerce & Marketing to ensure we deliver on the brand aspirations for new customer growth whilst working to ensure we do so with the highest return on investment possible.

There is a fantastic opportunity to make your mark and build a career for yourself in this role. There are clear routes to management and performance marketing is a part of the department we are expecting to expand in the next few years. This role is perfect for an energised, lover of a challenge who wants to join a brand on a journey to be the most successful in the UK.

Requirements for the role

The type of candidate who will do well

• Experience managing Google Ad accounts,
• Strong analytical approach
• Able to make clear decisions from data and follow through on plans
• Logical approach to risk taking
• Comfortable with high levels of responsibility (Large budgets)
• Is accountable for their actions and see's failure as a learning opportunity
• Ability to build strong relationships with stakeholders at every level

Skills and abilities that will give you an advantage

• Knowledge of SEO
• Knowledge of HTML, CSS
• Knowledge of Power BI

What’s not to like?

• 22 days annual leave (plus bank holidays) and the opportunity to earn additional days, the longer you work here
• Health cash plan – Westfields (after 3 months)
• Long Service gifts
• Enhanced maternity/paternity package
• Team social events
• Discount/voucher schemes
• Wellbeing support, including access to mental health support lines and personal skills workshops such as managing your money
• Cycle to work scheme
• Free fruit, snacks, and beverages in the canteen
• Regular social events and team-building activities, such as our annual summer party
• Wide range of internal and external training available
• Enrolment into the company pension scheme (after 3 months)
• Free onsite Parking

The Company - A bit about Bluetree

Established in 2012, Bluetree Group is the UK’s largest online printer and exists to manufacture and sell high volume, premium products through investing in its highly skilled team as well as the latest technology. In 2022, we were chosen as the printer for the Queen's Jubilee book!

Bluetree's combined office, production, and training facilities are in Wath Upon Dearne, which is close to Sheffield, Rotherham, Barnsley, and Doncaster. Our state-of-the-art 165,000 square foot facility is just a 15-minute drive from either the M1 or A1M and boasts ample free on-site parking, the facility is also located on a major bus route which is just a few minutes away from the train stations of Mexborough, Swinton and Wombwell.

Once you walk through our doors, you realise that people are central to all our operations. It’s a place for curious and ambitious people at heart.

For Privacy information please follow this link to our privacy notice on our website under the home page https://www.bluetreegroup.co.uk

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