PPC + Digital Marketing Specialist

Michael Page (UK); Nottingham; Remote; GBP 30,000 - 50,000; Full time

Job summary

Join a well-established financial services company as a PPC Specialist. You will manage PPC campaigns, conduct keyword research, and collaborate with the digital marketing team to drive performance. This remote position offers opportunities for professional growth and a chance to make a tangible impact in a leading organisation.

Benefits

Opportunities for professional growth

Career development

Qualifications

• Proven experience managing PPC campaigns in the financial services sector.
• Strong understanding of digital marketing principles.
• Experience with analytics tools to track performance.

Responsibilities

• Manage and optimise PPC campaigns across multiple platforms.
• Conduct keyword research and provide actionable insights.
• Collaborate with the digital team to align strategies.

Skills

Digital marketing principles

Attention to detail

Organisational skills

Tools

Google Ads

Bing Ads

Analytics tools

Job description

• Leading FS Company
• Remote position

About Our Client

This organisation is a well-established player within the financial services sector, known for its commitment to innovation and customer-focused offerings. They operate as a mid-sized company with a strong reputation for embracing digital advancements.

Job Description

• Manage and optimise PPC campaigns across multiple platforms to achieve performance targets.
• Conduct keyword research and analysis to identify growth opportunities.
• Create compelling ad copy aligned with brand guidelines and campaign objectives.
• Monitor and analyse campaign performance using analytics tools, providing actionable insights.
• Collaborate with the digital team to align PPC strategies with broader marketing goals.
• Ensure compliance with industry regulations and platform policies in all campaigns.
• Keep updated on PPC trends and competitor activities to maintain a competitive edge.
• Prepare and present regular performance reports to stakeholders.

The Successful Applicant

A successful PPC Specialist should have:

• Proven experience managing PPC campaigns within the financial services sector.
• A strong understanding of digital marketing principles and strategies.
• Proficiency with PPC platforms, including Google Ads and Bing Ads.
• Experience using analytics tools to track performance and provide insights.
• Excellent attention to detail and organisational skills.
• The ability to work collaboratively within a digital team.

What's on Offer

• The chance to work within a forward-thinking company in the financial services sector.
• Opportunities for professional growth and career development.

This is a fantastic opportunity for a PPC Specialist to make a tangible impact in the digital department. If this aligns with your expertise and career aspirations, we encourage you to apply today!