PPC Ads Analyst

TN United Kingdom; London; Hybrid; GBP 32,000 - 40,000; Full time

Job summary

A leading ecommerce solutions provider in the healthcare industry is seeking a PPC Ads Analyst in London. This hybrid role offers flexibility with three days in the office weekly. The ideal candidate will have a proven track record in PPC management, driving measurable results, and collaborating with teams to enhance user engagement. Join a dynamic company that values innovation and offers a competitive salary and benefits.

Qualifications

• 2+ years experience managing PPC campaigns.
• At least 1 year in agency or client-side PPC management.

Responsibilities

• Oversee all aspects of PPC campaigns from planning to optimization.
• Manage budgets and track KPIs for targeted goals.
• Collaborate with web/creative team to improve conversions.

Skills

PPC Campaign Management

Data Analysis

Google Ads

Google Analytics 4

English

Tools

Microsoft Office Suite

Google Tag Manager

Job description

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• Type: Permanent
• Job #25345

Calling all data-driven marketing wizards!

Are you a PPC Ads Analyst with a proven track record of success in driving measurable results for businesses? Do you thrive in a fast-paced, collaborative environment where innovation is key? If so, then a leading ecommerce website solutions and digital marketing services in the healthcare industry, has an exciting permanent, hybrid opportunity waiting for you in London! This hybrid position offers a flexible work arrangement with three days in the office per week.

Sponsorship is not provided in any form. Only apply if you are already based in the UK.

Requisition number: BBBH 25345

Salary range: £32K – £40k yearly gross

What You’ll Do

Oversee all aspects of PPC campaigns, from planning and implementation to optimization of account structure and campaign settings.

Manage budgets and track key metrics (KPIs) to ensure campaigns deliver on targeted goals, like conversions, cost-per-acquisition (CPA), conversion rate optimization (CRO), and customer acquisition.

Develop and manage remarketing and display campaigns to maximize user engagement and conversions.

Collaborate with the web/creative team to improve website conversions and user experience.

Utilize Google Analytics 4 to set up tracking and effectively measure conversion metrics.

Generate insightful channel reports and dashboards across different analytics platforms.

Stay current on the latest trends in search engines and PPC to inform campaign strategies.

Partner with marketing colleagues to align strategic marketing objectives with paid advertising efforts.

2+ years of experience managing PPC campaigns with a proven track record of delivering measurable ROI.

At least 1 year of experience in agency or client-side PPC management.

Expertise in Google Ads, Google Analytics 4, and Tag Manager.

A strong ability to execute PPC campaigns from brief to launch, including ongoing tracking and optimization for return on ad spend (ROAS).

Fluency in written and verbal English.

Advanced proficiency in Microsoft Office Suite.

Bonus Points for

Experience with UTM tracking and data layers.

Proficiency in running, analyzing, and reporting on Meta/LinkedIn ads.

Strong active listening skills and the ability to work independently.

Ready to Make a Difference?

This is a fantastic opportunity to join a growing company in a dynamic industry. They offer a competitive salary and benefits package, along with the chance to work in a collaborative and innovative environment. If you’re a data driven PPC expert who is passionate about helping businesses succeed, we encourage you to apply!