PPC Account Manager

UNAVAILABLE; Greater London; Hybrid; GBP 40,000 - 60,000; Full time

Benefits offered by this job

Pension

Life Assurance

Private Medical cover

Reflection Days

Shared Parental Leave

Job summary

Starcom is looking for a PPC Manager in Greater London to oversee Google Shopping and Search campaigns across Europe. The ideal candidate will have extensive experience managing PPC campaigns, especially within ecommerce environments. Responsibilities include optimizing campaign performance, analyzing data for growth, and collaborating with local teams to ensure best practices. This role is based in the Chancery Lane office with a hybrid work model, offering a range of inclusive benefits such as Pension and Private Medical cover.

Qualifications

• Experience managing PPC campaigns, focusing on Google Ads and Shopping.
• Proven experience running Google Shopping campaigns in ecommerce.
• Strong understanding of performance optimization techniques.

Responsibilities

• Planning and optimizing Google Shopping and Search campaigns.
• Owning campaign structure and bidding strategies.
• Analyzing performance data to identify opportunities.

Skills

Managing PPC campaigns

Google Ads expertise

Data analysis

Bidding strategies

Ecommerce knowledge

Experience with Google Analytics

Collaboration skills

Tools

Google Analytics

Looker Studio

Job description

Job Description

We are hiring a PPC Manager to play a key role in delivering high‑impact Shopping and Search performance for Procter & Gamble across Europe. Sitting within the PG ONE Publicis Media team, this role offers hands‑on ownership of large‑scale Google Shopping activity across multiple markets and product categories. You’ll combine deep Google Ads expertise with strong analytical thinking to turn complex product data into measurable growth. It’s a chance to work at the heart of ecommerce performance, collaborating closely with strategy, analytics, and activation teams across the region.

Responsibilities

What you’ll be doing:

• Planning, building, and optimising Google Shopping and Search campaigns across multiple European markets
• Owning campaign structure, product segmentation, and bidding strategies to drive strong performance outcomes
• Applying advanced bidding approaches to improve efficiency, conversion performance, and return on ad spend
• Analysing performance data to identify trends, opportunities, and areas for incremental growth
• Working closely with feed and technical teams to improve product data quality and Shopping visibility
• Collaborating with local market teams to ensure consistent best practice and effective regional activation
• Contributing to innovation, testing, and continuous improvement across Shopping and Search activity

Qualifications

Skills we’re looking for:

• Experience managing PPC campaigns, with a strong focus on Google Ads and Shopping
• Proven experience running Google Shopping campaigns at scale within ecommerce environments
• Confidence working across multi‑market accounts, ideally within FMCG or retail‑led brands
• Strong understanding of bidding strategies, campaign structure, and performance optimisation techniques
• An analytical mindset, with the ability to translate data into clear, actionable insights
• Familiarity with reporting and measurement tools such as Google Analytics and Looker Studio
• A collaborative, organised approach and the ability to work effectively across teams and disciplines

Additional Information

Starcom offers a wide range of benefits to support our employees. Full details are shared when you join, but highlights include core benefits such as Pension, Life Assurance, and Private Medical cover, alongside enhanced policies like Reflection Days and Shared Parental Leave. You’ll also have access to a range of additional initiatives, including:

Please check out the Publicis Career Page which showcases our Inclusive Benefits and our EAG’s (Employee Action Groups).

Publicis Groupe works primarily from the office or our clients' office four days per week. To note, this role is based in our Chancery Lane office.

At Starcom we are proud to be an equal opportunities employer. We welcome and encourage applications from people of all backgrounds, and do not discriminate on the basis of race, ethnicity, nationality, religion or belief, disability, age, citizenship, relationship status, sexual orientation, gender identity, or any other protected characteristic.

We are committed to providing a fair, accessible, and inclusive recruitment process. If you have any access needs - for example, related to disability, neurodivergence, or a health condition - please let us know. We’ll work with you to ensure the process works for you. Sharing this information will never impact your application.

Guided by our values, we listen with empathy, uplift each other, take responsibility, and embrace change - building a culture where everyone feels seen, respected, and genuinely included.