Planning Manager

Wavemaker Global Limited; London; Hybrid; GBP 40,000 - 60,000; Full time

Job summary

A leading media company is seeking a Planning Manager to join their team in London. This role focuses on creating impactful cross-channel campaigns while enhancing media planning skills. Successful candidates will possess experience in media planning, stakeholder management, and will thrive in a collaborative environment. The company promotes creativity and growth, offering competitive benefits and a commitment to employee development.

Benefits

Competitive medical and insurance benefits

Significant paid time off

Employee discounts

Qualifications

• Experience in planning across media channels.
• Knowledge of industry best practices.
• Ability to train team members in media tools.

Responsibilities

• Develop media planning based on client briefs.
• Manage campaign activities and ensure accuracy.
• Cultivate relationships with clients and stakeholders.

Skills

Media planning

Communication

Problem solving

Stakeholder management

Education

Degree in Marketing, Media, or related field

Job description

2 weeks ago Be among the first 25 applicants

About WPP Media

WPP is the creative transformation company. We use the power of creativity to build better futures for our people, planet, clients and communities. For more information, visit wpp.com.

About WPP Media

WPP is the creative transformation company. We use the power of creativity to build better futures for our people, planet, clients and communities. For more information, visit wpp.com.

WPP Media is WPP’s global media collective. In a world where media is everywhere and in everything, we bring the best platform, people, and partners together to create limitless opportunities for growth. For more information, visit wppmedia.com

About Wavemaker: A Leading WPP Media Brand

Wavemaker positively provokes growth for clients by reshaping consumer decision-making and experiences through media, content, and technology. Our name is both our mission and our method. We do our best work for brave brands and people who relish being challenged to go further and faster, together.

Role Summary and Impact

Wavemaker UK is looking for a Planning Manager to join our growing planning team, to create impactful cross channel campaigns and build your media planning skills.

In this role, you will:

Media planning

• Develop an in-depth understanding of media channels including where, when and how to use them based on the client brief.
• Have a skilled knowledge of Wavemaker and industry media planning tools and be able to train other team members.
• Have a skilled understanding of industry best practices and planning theory.
• Develop a fundamental knowledge of Wavemaker Purchase Journey thinking and Provocative Planning Philosophy.
  
  

Campaign management

• Ownership of campaign activity including briefing teams, collating response, managing client’s deliverables, and ensuring accuracy across all workstreams.
• Work closely with the planning and activation teams to ensure the day-to-day account is run efficiently and effectively.
• Be able to bring in specialist teams where needed to work on briefs and client questions.
• Ensure financial management processes are always excellent and met in a timely manner.
  
  

Effective communication:

• Become a trusted main day-to-day contact for junior clients, learning their business and ways of working. Ensuring that all requests & queries are answered with accuracy and in a timely manner.
• Support in managing Planning Executives to ensure they are on track with daily tasks, mentor and challenge them with new projects to develop their career.
• Start to develop a proactive problem-solving mindset but know when to flag any issues or concerns with Planning Director.
  
  

Skills And Experience

At WPP Media, we believe in the power of our culture and our people. It’s what elevates us to deliver exceptional experiences for both our clients and each other. In this role it will be critical to embrace WPP & WPP Media’s shared core values:

• Be Extraordinary by Leading Collectively to Inspire transformational Creativity.
• Create an Open environment by Balancing People and Client Experiences by Cultivating Trust.
• Lead Optimistically by Championing Growth and Development to Mobilize the Enterprise.
  
  

Practice Area Knowledge

• Demonstrates knowledge of the media landscape including future trends, best practice and challenges.
• Comfortable using (or briefing out) of the various products, platforms and systems that comms planning use.
• Develops breadth and depth of industry understanding. Becomes confident using tools, technology, techniques and systems and is able to train others.
• Comfortable presenting both direct from platform (OS, Architect etc) and developing a story from data but delivered outside of platform (Telmar etc).
• Can confidently answer client questions and liaise with internal teams on best solutions to use.
  
  

Problem Solving

• Applies focused questioning and systematic research to understand the problem and wider impact.
• Quickly generates appropriate solutions informed by previous experience.
• Understands how to resolve escalated issues and supports others to problem solve.
• Provides communication support for troubleshooting issues internally and externally with third parties.
  
  

Stakeholder Relationships

• Cultivates, nurtures and grow relationships with key clients, stakeholders and decision makers internally, externally and virtually.
• Has a good understanding of how the agency operates and works with their clients.
• Knows about the client’s business and who the key decision makers are there.
• Has good understanding of agency and client and their business goals and challenges.
• Builds a working knowledge of market trends effecting the client (and agency).
• Responds to stakeholder requests in an accurate, timely and professional manner and seeks to have a good understanding of client needs and challenges.
  
  

Effective Communications

• Is able to lead dialogues with internal and external stakeholder (strategy, comms planning, channel planning and activation teams as well as clients and media partners).
• Designs differentiated communications (content focus, style, presentation, etc.) for various internal and external audiences based on an understanding of their differing levels of familiarity.
• Attends client and agency meetings to present.
  
  

Campaign Management

• Manages and takes ownership of campaigns from start to completion, maintaining accurate pipeline and campaign information across elements of the plans. E.g. creative trackers and booking deadlines
• Delivers accurate reports with value-added insights and actionable findings to improve campaign performance.
• Be accountable for the ongoing management of campaign budgets. E.g. finance reconciliations
  
  

Compelling Storytelling

• Be able to use knowledge of the media ecosystem, industry trends and clients' business pressure points to build a persuasive story and recommendation that acknowledges their preferred communication style.
• Applies big picture thinking in work and proactively leverages an understanding of the organisation and key industry trends.
  
  

Ideas Creation

• Generates or facilitates new ideas, methods, innovation or creative media solutions that can deliver growth.
• Regularly engages in new projects/activities that can help solve identified barriers or opportunities as part of planning.
• Can identify the relevant partners to bring ideas to life.
• Uses wider industry knowledge and trend understanding to help generate solutions that can deliver against communication objectives.
  
  

Comms Planning

• Applies knowledge of client, audience, channel, market and category to effectively deliver compelling multi-media plans.
• Translates learnings and trends to create marketing communication strategies that are effective with clear measurement.
• Application of purchase journey thinking and visualisation of how the media plan works across channels.
• Identifies and recommends budget shifts as campaign is in-flight where appropriate.
  
  

Life at WPP Media & Benefits

Our passion for shaping the next era of media includes investing in our employees to help them do their best work, and we’re just as committed to employee growth as we are to responsible media investment. WPP Media employees can tap into the global WPP Media & WPP networks to pursue their passions, grow their networks, and learn at the cutting edge of marketing and advertising. We have a variety of employee resource groups and host frequent in-office events showcasing team wins, sharing thought leadership, and celebrating holidays and milestone events. Our benefits include competitive medical, group retirement plans, vision, and dental insurance, significant paid time off, preferential partner discounts, and employee mental health awareness days.

WPP Media is an equal opportunity employer and considers applicants for all positions without discrimination or regard to particular characteristics. We are committed to fostering a culture of respect in which everyone feels they belong and has the same opportunities to progress in their careers.

We believe the best work happens when we're together, fostering creativity, collaboration, and connection. That's why we’ve adopted a hybrid approach, with teams in the office around four days a week. If you require accommodations or flexibility, please discuss this with the hiring team during the interview process.

Please note this is a UK based role and requires individuals to have the right to work in this location

Please read our Privacy Notice (https://www.wppmedia.com/pages/privacy-policy) for more information on how we process the information you provide.

While we appreciate all applications received, only those candidates selected for an interview will be contacted.

requisitionid:19554

Seniority level

• Seniority level

  Mid-Senior level

Employment type

• Employment type

  Full-time

Job function

• Job function

  Management and Manufacturing

• Industries

  Advertising Services, Marketing Services, and Technology, Information and Internet

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