Planning Director, UK Government Campaigns (Hybrid)

WPP; Greater London; Hybrid; GBP 90,000 - 120,000; Full time

Benefits offered by this job

Hybrid work model

Job summary

WPP 650 is seeking a Planning Director to lead planning across select clients and act as a media planning expert within a government-focused unit. The role emphasizes strategic thinking, stakeholder management, and advanced media planning capabilities.

You will oversee campaign management, develop client relationships at a mid-senior level, and drive comms planning with strong storytelling. The position requires collaborative leadership and a hybrid working model in the UK.

Qualifications

• Proven experience in media planning and campaign management.
• Ability to build client and agency relationships at mid-senior level.
• Strong storytelling and presentation skills.
• Comfort with data and consumer journey thinking.

Responsibilities

• Develop an advanced understanding of media channels and planning best practices.
• Translate strategic approach into client briefs and pitches.
• Oversee campaign management and ensure high-quality output.
• Lead planning presentations and brainstorms for campaigns.

Skills

Media planning

Campaign management

Stakeholder management

Storytelling & comms

Data-driven decisions

Tools

Open platform (Open Intelligence)

Telmar

Job description

WPP 650 is seeking a Planning Director to lead planning across select clients and act as a media planning expert within a government-focused unit. The role emphasizes strategic thinking, stakeholder management, and advanced media planning capabilities.

You will oversee campaign management, develop client relationships at a mid-senior level, and drive comms planning with strong storytelling. The position requires collaborative leadership and a hybrid working model in the UK.