Planning Account Director

ZipRecruiter; England; Hybrid; GBP 50,000 - 70,000; Full time

Job summary

Join WPP Media as an Account Director in Manchester, where you'll be the key interface for clients, managing communication strategies to drive business results. Leverage your media expertise to oversee campaign operations and build trusted relationships, whilst contributing to the dynamic culture of a leading media agency.

Benefits

Competitive medical insurance

Group retirement plans

Significant paid time off

Preferential partner discounts

Employee mental health days

Qualifications

• Strong understanding of media channels and their impact on business results.
• Experience with client relationship management and communication planning.

Responsibilities

• Oversee day-to-day account management and campaign execution.
• Build and maintain strong client relationships as a strategic partner.
• Ensure effective media planning and budget management.

Skills

Client Management

Media Planning

Analytical Skills

Communication

Job description

Job DescriptionDescription

About WPP Media

WPP is the creative transformation company. We use the power of creativity to build better futures for our people, planet, clients and communities. For more information, visit wpp.com.

WPP Media is WPP’s global media collective. In a world where media is everywhere and in everything, we bring the best platform, people, and partners together to create limitless opportunities for growth. For more information, visit wppmedia.com

About EssenceMediacom: A Leading WPP Media Brand

EssenceMediacom is a new breed of media agency. Grounded in analytics & insights and powered by data & technology, we believe in the power of media and creative to drive breakthroughs for the world’s best brands. We help clients understand the modern marketing paradox and discover the breakthroughs brands need to win with their consumers. We are designed for the new communications economy — built on data & technology, built for people & algorithms, built around diverse schools of thought, built to test & learn at scale, and, crucially, built to evolve.

Role Summary and Impact

This is a fantastic opportunity to join the team as an Account Director.

As Account Director, you are critical to the delivery of this ambition; working closely with the Business Director, you will be a key interface for our clients and lead planning projects from start to finish, acting as the conduit who brings together our specialists to deliver exceptional work.

The Account Director needs to have a strong understanding of all media channels and the role these play in overall communications solutions and customer journeys and crucially how media drives business results for clients.

Based in our new WPP campus building in the heart of Manchester’s development district, the largest communications operation outside of London and the home for all WPP regional talent across a number of business disciplines, and an amazing place to grow your communications career and to realise your potential in a dynamic and exciting setting.

Skills and Experience

At WPP Media, we believe in the power of our culture and our people. It’s what elevates us to deliver exceptional experiences for both our clients and each other. In this role it will be critical to embrace WPP & WPP Media’s shared core values:

• Be Extraordinary by Leading Collectively to Inspire transformational Creativity.
• Create an Open environment by Balancing People and Client Experiences by Cultivating Trust.
• Lead Optimistically by Championing Growth and Development to Mobilize the Enterprise.

• Oversee the day-to-day running of the account, ensuring flow and accuracy of work – ensure the campaign management process follows best practice, you are across all communications and establish yourself as the first port of call for clients.
• Build a strong relationship with your clients and become a trusted strategic partner – showing a deep understanding of your clients’ business and how communications can drive growth.
• Be a confident and competent communications planner who demonstrates a thorough understanding of our Systems Planning approach, while leading our planning responses from start to finish, ensuring we have a seamless working process with the implementational and specialist teams.
• Own day to day media plan delivery for your clients’ campaigns & support with identifying and managing holistic budget and channel optimisations to drive client business performance and deliver sales.
• Grow your understanding of digital, data, and marketing technology - work closely with the Digital Implementation team to ensure growth and innovation is weaved into our planning.
• Strong understanding of your clients’ business & KPIs and how we are remunerated across the account
• Contribute to the commercial targets set for your business group by proactively identifying and pursuing additional services opportunities on your clients.
• Contribute to the monthly billing processes and monthly laydowns are up-to-date and accurate to ensure your accounts are in perfect financial health.
• Develop strong internal relationships with Planners outside of your team, as well as implementation and measurement specialist across the business as well supporting your BD in the development of your team.
• Promote your team’s brilliant work, both within EssenceMediacom and beyond.
• Actively participate in and contribute to agency wide initiatives (i.e., huddles, stretches, pitches, etc).

Life at WPP Media & Benefits

Our passion for shaping the next era of media includes investing in our employees to help them do their best work, and we’re just as committed to employee growth as we are to responsible media investment. WPP Media employees can tap into the global WPP Media & WPP networks to pursue their passions, grow their networks, and learn at the cutting edge of marketing and advertising. We have a variety of employee resource groups and host frequent in-office events showcasing team wins, sharing thought leadership, and celebrating holidays and milestone events. Our benefits include competitive medical, group retirement plans, vision, and dental insurance, significant paid time off, preferential partner discounts, and employee mental health awareness days.

WPP Media is an equal opportunity employer and considers applicants for all positions without discrimination or regard to particular characteristics. We are committed to fostering a culture of respect in which everyone feels they belong and has the same opportunities to progress in their careers.

We believe the best work happens when we're together, fostering creativity, collaboration, and connection. That's why we’ve adopted a hybrid approach, with teams in the office around four days a week. If you require accommodations or flexibility, please discuss this with the hiring team during the interview process.

Please note this is a UK based role and requires individuals to have the right to work in this location

Please read our Privacy Notice ( https://www.wppmedia.com/pages/privacy-policy) for more information on how we process the information you provide.

While we appreciate all applications received, only those candidates selected for an interview will be contacted.