Personal Brand Producer & Content Strategist

JR United Kingdom; Bath; Remote; GBP 55,000 - 65,000; Full time

Job summary

A leading company in the digital space is seeking a Personal Brand Producer & Content Strategist to craft a dynamic online presence across multiple platforms. This full-time remote role requires creativity and expertise in content and personal brand development, particularly geared towards engaging Gen Z while addressing relevant social issues. The successful candidate will have a strong grasp of storytelling, analytics, and collaborative project management.

Benefits

Flexible working arrangements

Access to professional development resources

Collaborative and creative work environment

Qualifications

• Experience in content creation and personal brand development is crucial.
• Strong understanding of platform-specific best practices is needed.
• Ability to manage multiple projects and meet deadlines effectively.

Responsibilities

• Develop and execute a cohesive content strategy reflecting the brand's voice.
• Oversee the production process and ensure high-quality standards.
• Monitor audience feedback and refine content strategy based on analytics.

Skills

Storytelling

Copywriting

Content Creation

Editing

SEO

Analytics

Education

Degree in Journalism, Marketing, Communications

Tools

Adobe Creative Suite

Canva

Job description

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Personal Brand Producer & Content Strategist, bath

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Client:

Location:

bath, United Kingdom

Job Category:

Other

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EU work permit required:

Yes

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Job Views:

2

Posted:

31.05.2025

Expiry Date:

15.07.2025

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Job Description:

? Personal Brand Producer & Content Strategist

? Location: UK (Remote)

? Employment Type: Full-Time

£55-65K per annum

? Role Overview

We are seeking a dynamic and experienced Personal Brand Producer & Content Strategist to craft and manage a compelling digital presence across platforms including but not limited to X.com, LinkedIn, Instagram, TikTok, YouTube and Podcasting platforms. This role will need you to be a native digital producer (totally hands on and obsessed with detail) who lives and breathes Gen Z content and someone with a passion for politics, whose storytelling and content creation is designed to impact stakeholders, one of the most misunderstood issues of our time. You will be experienced in building influential personal brands for good.

This is no average role, you will be at the bleeding edge of one of the hottest markets on the planet, fighting the good fight and on the right side of history - but face adversaries like you never have before. This personal brand is ground breaking.

? Key Responsibilities

• Co-develop but execute a cohesive content strategy that reflects the personal brand's voice, values, and objectives. This means platform ideas become reality, understanding the content mix by channel, getting into the data-detail of what works and what doesn’t. Booking collaborators, assessing appearance opportunity, researching content creation opportunities that media trend or are about to.
• Editorial Oversight: Plan and curate content themes, topics, and formats to ensure a diverse and engaging content lineup.
• Production Management: Oversee the end-to-end production process, ensuring high-quality standards are met consistently across all content. Together with our in-house editor and marketing team, produce high-quality multimedia content (videos, graphics, carousels, reels, etc.) tailored to each platform designed to grow the authority of the brand and its associated assets.
• Team Leadership: Lead and coordinate with content creators, designers, and other team members to maintain a cohesive production workflow.
• Guest Coordination: Identify, invite, and prepare collaborators or interviewees, ensuring they align with the content strategy.
• Quality Assurance: Review and approve final content pieces, ensuring accuracy, clarity, and alignment with brand standards.
• Performance Analysis: Monitor audience feedback and analytics to refine content strategy and improve engagement
• Manage content calendars, schedule posts, and ensure timely delivery across all channels as well as monitor social media trends and platform updates to keep content fresh and engaging.
• Work with our engagement team to respond to comments and messages, fostering community growth. As well as identify opportunities for content led by the reactions of followers, fans or those with opposing views.
• Collaborate with photographers, videographers, and designers as needed to enhance content quality.
• Analyse performance metrics to refine strategies and report on growth and engagement.
• Proven experience in content creation and personal brand development.
• Strong understanding of platform-specific best practices and audience behaviors.
• Proficiency in content creation tools such as Adobe Creative Suite, Canva, or similar.
• Excellent storytelling, copywriting, and editing skills.
• Ability to work independently, manage multiple projects, and meet deadlines.
• Familiarity with analytics tools to track performance and inform strategy.
• A creative mindset with a keen eye for design and detail.

? Preferred Qualifications

• Experience working with high-profile individuals or personal brands.
• Background in journalism, marketing, communications, or a related field.
• Knowledge of SEO and content optimisation strategies.
• Ability to adapt tone and style to match the personal brand's identity.
• Opportunity to shape and grow a prominent personal brand's digital presence.
• Flexible working arrangements as the role is full time remote.
• Collaborative and creative work environment.
• Access to professional development resources and networking opportunities.

? How to Apply

Please submit your resume, a brief cover letter, and a portfolio showcasing your content creation and strategy work.