Performance Marketing Officer

JR United Kingdom; York; On-site; GBP 35,000 - 55,000; Full time

Job summary

A rapidly growing company is looking for a Performance Marketing Officer to lead digital advertising efforts. This role encompasses the development and execution of strategies across channels such as META Ads and Google Ads, requiring a hands-on approach to management and creativity. If you have a passion for data-driven marketing and campaign management, consider joining their dynamic team for continued growth and impact within the marketing landscape.

Benefits

Competitive salary based on experience

20 days of annual leave plus Bank Holidays

Continuous learning and development opportunities

Opportunity to make a significant impact

Qualifications

• 4+ years experience in performance marketing with proven success.
• Expert knowledge of META Ads and Google Ads.
• Experience building/optimising landing pages via ClickFunnels or HubSpot.

Responsibilities

• Develop and implement performance marketing strategies for lead generation.
• Manage and optimise paid media campaigns on various platforms.
• Monitor budgets exceeding £10,000 monthly for campaign effectiveness.

Skills

Analytical skills

Project management

Digital marketing

Data-driven decision making

Tools

ClickFunnels

HubSpot

META Ads

Google Ads

Job description

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NOTE: Applicants must have the right to work in the UK. We are unable to sponsor or take over sponsorship of an employment visa now or in the future.

ABOUT OUR COMPANY

We are a fast-growing company dedicated to delivering exceptional experiences through our products and services. With a strong focus on innovation and data-driven strategies, we are expanding our marketing team to enhance our digital presence and drive customer acquisition.

We are seeking a strategic and hands-on Performance Marketing Officer to lead our digital advertising efforts. This role will be pivotal in developing and executing a high-impact performance marketing strategy across multiple channels.

ROLE DESCRIPTION

The Performance Marketing Officer will take full ownership of our digital advertising strategy. You will be responsible for planning, implementing, and optimising paid media campaigns across META Ads, Google Ads, and other relevant platforms. Additionally, you will collaborate closely with internal teams and external partners to ensure the seamless execution of campaigns.

This role requires a generalist mindset, as you will oversee both strategic planning and hands-on execution. Experience in building and optimising landing pages through platforms like ClickFunnels or HubSpot is essential. Some experience in ad creative production (both video and static) or collaborating effectively with creative teams is also preferred.

ROLE RESPONSIBILITIES

• Develop and implement a comprehensive performance marketing strategy to drive lead generation and customer acquisition.
• Manage and optimise paid media campaigns across META Ads, Google Ads, and other digital platforms.
• Monitor and allocate budgets of £10,000+ per month to maximise ROI.
• Build and test landing pages using ClickFunnels, HubSpot, or similar platforms to optimise conversion rates.
• Collaborate with creative teams to ideate and refine ad creatives (video and static).
• Conduct A/B testing, analyse campaign performance, and adjust strategies based on data insights.
• Provide regular reports and actionable insights to stakeholders.
• Stay updated on industry trends and emerging ad platform features.

REQUIREMENTS

• Minimum 4 years of experience in performance marketing, with a proven track record of managing digital ad campaigns.
• Experience managing budgets of £10,000+ per month.
• Expert-level knowledge of META Ads and Google Ads.
• Experience building and optimising landing pages using ClickFunnels, HubSpot, or similar platforms.
• Strong analytical skills with the ability to interpret data and make data-driven decisions.
• Experience in ad creative production (video and static) or proven ability to collaborate effectively with creative teams.
• Excellent project management and organisational skills.
• Managerial experience is a plus but not essential.

BENEFITS

• Competitive salary based on experience.
• 20 days of annual leave (increasing with years of services) plus Bank Holidays.
• Continuous learning and development opportunities.
• Opportunity to make a significant impact within a growing team.

APPLY NOW

If you are a data-driven marketer with a passion for creating high-performing campaigns, we would love to hear from you. Apply now and join us on our mission to grow and innovate in the digital space.